Flashbay
569 Clyde AvenueUnit 500,
Mountain View, 94043, CA,
United States
Mountain View, 94043, CA,
United States
1 650-938-3500
Professional Services
Flashbay Technographics
Flashbay Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Flashbay and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 600 Flashbay employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Flashbay has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2012, Oracle NetSuite CRM for CRM in 2013, Rackspace Cloud for Application Hosting and Computing Services in 2012 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Flashbay is running and its propensity to invest more and deepen its relationship with Oracle , Rackspace Technology , Amazon Web Services (AWS) or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Flashbay revenues, which have grown to $60.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Flashbay intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Flashbay Tech Stack and Enterprise Applications
Flashbay ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2012 | 2012 |
In 2012 Flashbay implemented Oracle NetSuite ERP to centralize transactional and customer-facing processes across its commercial operations. The deployment targeted sales, finance, production and customer service teams, positioning Oracle NetSuite ERP as the core ERP Financial platform for order capture, credit control and fulfilment coordination.
Configuration emphasized order-to-cash and sales pipeline workflows, with Oracle NetSuite ERP configured for sales order management, accounts receivable and credit evaluation to authorise delivery. The implementation supported management of client relationships and bespoke order handling, enabling users to manage orders and client feedback within the ERP Financial system.
Operational coverage extended to cross-functional orchestration with manufacturing and delivery scheduling, ensuring progression of orders through production and shipment workflows. The system was used by internal and external stakeholders to coordinate schedules and approvals, integrating operational processes rather than invoking specific third party integrations.
Governance centered on formalised credit evaluation and order authorization procedures and on establishing consistent order progression practices to meet client and manufacturing requirements. Outcomes reported from the deployment included generating new business and building the required sales pipeline to secure sales budgets, strengthening long term client relationships and capturing feedback that supported future orders and referrals, while enabling orders to be processed on time and on budget.
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Flashbay CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite CRM | CRM | CRM | n/a | 2013 | 2013 |
In 2013, Flashbay implemented Oracle NetSuite CRM to centralize customer records and standardize sales, marketing, and customer service workflows. The Oracle NetSuite CRM deployment was scoped for a 600 employee professional services firm, focusing on CRM business function alignment across account management and opportunity lifecycle processes.
The implementation included configuration of core CRM modules such as contact and account management, lead management, opportunity and pipeline management, sales force automation, activity and task tracking, and dashboard reporting. Workflow automation and role based access controls were used to enforce standardized sales stages and activity capture, while custom field and data model configuration supported account hierarchies and contact segmentation for targeted outreach.
Operational rollout prioritized sales, marketing, and client services teams, with governance established around data stewardship, access rights, and process ownership to maintain a single customer record. The implementation of Oracle NetSuite CRM emphasized process mapping, standardized data models, and configurative controls to enable consistent account and opportunity management across the organization.
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Flashbay IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Rackspace Technology | Legacy | Rackspace Cloud | Application Hosting and Computing Services | IaaS | n/a | 2012 | 2012 |
In 2012 Flashbay provisioned Rackspace Cloud to host its website, establishing Rackspace Cloud as its Application Hosting and Computing Services for public web delivery. The implementation is focused on cloud-based hosting for the company website and online storefront, with Rackspace Cloud providing the core compute and storage layer for web applications and site assets.
The deployment centers on provisioned compute instances and object storage, configured to serve static assets and application code for the website. Typical hosting workflows implemented include instance provisioning, DNS and SSL configuration, automated backups and scaled web serving, consistent with Application Hosting and Computing Services operational patterns.
Operational ownership resides with Flashbay’s web operations and IT teams in the United States, supporting the corporate website and customer facing applications. Governance covers deployment pipelines, release orchestration and routine maintenance, while Rackspace Cloud provides the underlying infrastructure and managed hosting capabilities used on Flashbay’s website.
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Flashbay
| First Name | Last Name | Title | Function | Department | Phone | |
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Financial Director | Director | Finance | |
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Managing Director EMEA | Director | Finance | |
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Sales Account Manager | Manager | Sales | |
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Sales Account Manager | Manager | Sales | |
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Account Manager | Manager | Sales | |
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Senior Account Manager | Manager | Finance | |
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Finance Director | Director | Finance | |
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Financial Accountant | Manager | Finance | |
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Vice President of Technology & Operations | VP | IT | |
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Apps Being Evaluated by Flashbay Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Flashbay IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Flashbay digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Flashbay Technographics
Flashbay is a Professional Services organization based in United States,
with around 600 employees and annual revenues of $60.0 million.
Flashbay operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Oracle NetSuite CRM and Rackspace Cloud,
covering areas like ERP Financial, CRM and Application Hosting and Computing Services.
Flashbay has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle and Rackspace Technology.
Flashbay recently adopted applications including
Amazon EC2 in 2020, Amazon CloudFront in 2019 and Oracle NetSuite CRM in 2013,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Flashbay’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Flashbay’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Flashbay technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.