West Chicago, 60654, IL,
United States
Fooda Technographics
Fooda Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Fooda and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 90 Fooda employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Fooda has purchased the following applications: Intuit Quickbooks Enterprise for ERP Financial in 2012, Olark Live Chat for Chatbots and Conversational AI in 2012, Microsoft 365 for Collaboration in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Fooda is running and its propensity to invest more and deepen its relationship with Intuit , Olark , HubSpot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Fooda revenues, which have grown to $9.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Fooda intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Fooda Tech Stack and Enterprise Applications
Fooda ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Quickbooks Enterprise | ERP Financial | ERP | x | 2012 | 2012 |
In 2012, Fooda implemented Intuit Quickbooks Enterprise as its ERP Financial application. The deployment centralized core accounting for the United States based retailer with roughly 90 employees and supported finance and operations functions including accounts payable, accounts receivable, payroll and financial reporting. Implementation scope targeted transaction processing, month end close workflows and consolidated ledgers to align operational accounting across the organization.
Configuration emphasized core modules such as general ledger, accounts payable, accounts receivable, payroll and financial reporting, leveraging Intuit Quickbooks Enterprise capabilities for concurrent user access. Governance controls included chart of accounts standardization, role based access controls and documented month end close procedures to support auditability and operational consistency. The deployment positioned Intuit Quickbooks Enterprise as Fooda's ERP Financial backbone for transactional accounting and operational reporting.
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Fooda AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Olark | Legacy | Olark Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2012 | 2012 |
In 2012, Fooda implemented Olark Live Chat on its public website. Olark Live Chat provides real time conversational support across Fooda's web channel and is cataloged in the Chatbots and Conversational AI category, supporting customer service and sales engagement functions.
Deployment followed a web widget model, embedding Olark Live Chat via site scripting to deliver a browser based operator dashboard, visitor monitoring, message routing and canned response capabilities. Functional modules included live chat sessions, transcript capture and operator presence, which were used to handle inbound customer inquiries on Fooda's website. Operational governance emphasized operator account provisioning, scripted reply templates and session handoff procedures to standardize customer facing responses.
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Chatbots and Conversational AI | AI-Powered Application |
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2021 | 2021 |
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Fooda Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, Fooda implemented Microsoft 365 as its primary Collaboration platform. The rollout established Microsoft 365 across the company and the platform was surfaced on Fooda's public website to support site-embedded collaboration and content delivery alongside internal use.
The Microsoft 365 implementation centralized core Collaboration capabilities including email and calendar, document collaboration, file synchronization, and team communication workflows. Governance was configured around user account provisioning and access controls, with group-based sharing policies to reflect departmental collaboration patterns across operations, sales and marketing, and to manage external-facing content exposed on the website.
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Collaboration | Collaboration |
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2020 | 2020 |
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Fooda CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Account Based Marketing | CRM |
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2021 | 2021 |
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Account Based Marketing | CRM |
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2023 | 2023 |
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CRM | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2015 | 2015 |
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Marketing Analytics | CRM |
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2015 | 2015 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Fooda TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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Fooda PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2012 | 2012 |
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Fooda IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Fooda CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Fooda
| First Name | Last Name | Title | Function | Department | Phone | |
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| CTO | CXO | Finance | ||||
| COO | CXO | Finance | ||||
| Founder & CEO | CXO | Finance |
Apps Being Evaluated by Fooda Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2025-01-23 | Fooda | Evaluated | CCC Intelligent Solutions | CCC ONE | Shop Management | ERP Services and Operations |