Frasers Hospitality
438 Alexandra Road, Alexandra Point Level 14 & 15,
Singapore, 119958,
Singapore
Singapore, 119958,
Singapore
65 6415 0300
Healthcare
Frasers Hospitality Technographics
Frasers Hospitality Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Frasers Hospitality and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1635 Frasers Hospitality employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Frasers Hospitality has purchased the following applications: SAP Business One for ERP Financial in 2010, iQDynamics HRiQ Benefit and Expense Claims for Benefits Administration in 2008, Sojern for Guest Management in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Frasers Hospitality is running and its propensity to invest more and deepen its relationship with SAP , iQDynamics , Sojern or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Frasers Hospitality revenues, which have grown to $320.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Frasers Hospitality intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Frasers Hospitality Tech Stack and Enterprise Applications
Frasers Hospitality ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP Business One | ERP Financial | ERP | n/a | 2010 | 2011 |
In 2010, Frasers Hospitality deployed SAP Business One. The SAP Business One deployment was an ERP Financial initiative to centralize core financial management across hotel properties and to align with regional IT pre opening programs in Singapore, Thailand, India, China and Japan.
Configuration emphasized standard ERP Financial modules including general ledger, accounts payable, accounts receivable, fixed asset management and financial reporting, with property level chart of accounts and multi entity consolidation configured to hospitality accounting needs. The implementation was executed as a local project at individual properties, with the senior IT executive championing full project implementation and coordinating server room upgrades and PABX refreshes to support application availability.
Deployments were operated under regional IT governance and vendor management, with responsibilities including IT service audits, contract negotiations, and development of IT processes, budgets and policies to maintain systems in Singapore and advise other regional sites. SAP Business One supported finance and accounting business functions and was implemented in parallel with other local IT programs such as IBM Cognos TM1 and Opera Property Management System, coordinated to match property opening timelines.
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Frasers Hospitality HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| iQDynamics | Legacy | iQDynamics HRiQ Benefit and Expense Claims | Benefits Administration | HCM | n/a | 2008 | 2008 |
In 2008, Frasers Hospitality implemented iQDynamics HRiQ Benefit and Expense Claims to support Benefits Administration for HR operations across its Asia region. The vendor announcement from iQDynamics lists Frasers Hospitality as an HRiQ customer in 2008, indicating a regional deployment focused on HR and benefits processing rather than a localized pilot.
The deployment centered on the iQDynamics HRiQ Benefit and Expense Claims module, addressing core benefits administration capabilities such as employee claims submission, claims validation and approval workflows, benefits enrollment tracking, and administrative reporting. Configuration work would have emphasized role based access for HR administrators and managers, electronic claims routing, and audit trail functionality aligned with benefits administration practices.
Operational scope covered HR teams and sites across Frasers Hospitality's Asia footprint, consolidating benefits and expense claims into a centralized application instance for regional consistency. The vendor listing does not detail specific system integrations or implementation partners, so governance signals are limited to standardized claims workflows and administrative controls implied by a group level HRiQ rollout.
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Core HR | HCM |
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2018 | 2019 |
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Learning and Development | HCM |
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2018 | 2019 |
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Learning and Development | HCM |
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2018 | 2019 |
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Learning and Development | HCM |
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2008 | 2008 |
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Payroll | HCM |
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2018 | 2019 |
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Talent Management | HCM |
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2008 | 2008 |
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Time and Attendance | HCM |
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2008 | 2008 |
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Frasers Hospitality ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sojern | Legacy | Sojern | Guest Management | ERP Services and Operations | n/a | 2016 | 2016 |
In 2016, Frasers Hospitality implemented Sojern on its website and adopted the Sojern application for Guest Management. The deployment uses Sojern to instrument web visitor behavior and support guest engagement workflows on the public site, with configuration focused on web-based tracking, audience segmentation, and campaign orchestration capabilities typical of Guest Management solutions. Sojern was configured to surface booking intent analytics and to operationalize digital marketing signals into site-based audience segments for guest acquisition.
Operational ownership aligned with digital marketing and ecommerce teams, positioning Sojern Guest Management to feed web-sourced guest intent into online booking and outreach workflows. The implementation emphasized tag based website deployment and generation of audience feeds for marketing activation, while governance centered on marketing led data controls and campaign workflow management. Frasers Hospitality Sojern Guest Management supports marketing and booking functions through web instrumented guest engagement and audience orchestration.
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Hotel Property Management | ERP Services and Operations |
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2010 | 2011 |
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Hotel Property Management | ERP Services and Operations |
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2024 | 2024 |
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Reservation and Booking Management | ERP Services and Operations |
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2014 | 2014 |
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Frasers Hospitality AI Development
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Generative AI Platforms | AI Development |
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2025 | 2025 |
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Frasers Hospitality Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2015 | 2015 |
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Collaboration | Collaboration |
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2021 | 2021 |
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Collaboration | Collaboration |
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2021 | 2021 |
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Frasers Hospitality Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Signing | Content Management |
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2020 | 2020 |
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Digital Signing | Content Management |
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2021 | 2021 |
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Frasers Hospitality SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Supply Chain Management | SCM |
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2018 | 2018 |
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Frasers Hospitality CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Frasers Hospitality EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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EPM | EPM |
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2010 | 2011 |
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Frasers Hospitality ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2020 | 2020 |
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Frasers Hospitality PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2018 | 2018 |
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Frasers Hospitality IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Frasers Hospitality Professional Services
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Professional Services | Professional Services |
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2025 | 2025 |
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IT Decision Makers and Key Stakeholders at Frasers Hospitality
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Frasers Hospitality Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Frasers Hospitality IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Frasers Hospitality digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Frasers Hospitality Technographics
Frasers Hospitality is a Healthcare organization based in Singapore,
with around 1635 employees and annual revenues of $320.0 million.
Frasers Hospitality operates a diverse technology stack with applications such as
SAP Business One, iQDynamics HRiQ Benefit and Expense Claims and Sojern,
covering areas like ERP Financial, Benefits Administration and Guest Management.
Frasers Hospitality has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP, iQDynamics and Sojern.
Frasers Hospitality recently adopted applications including
Google Cloud Vertex AI in 2025, Kyndryl IT Modernization in 2025 and Sabre SynXis Retailing in 2024,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Frasers Hospitality’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Frasers Hospitality’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Frasers Hospitality technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.