New York, 10018, NY,
United States
FreeWheel Technographics
FreeWheel Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by FreeWheel and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1500 FreeWheel employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that FreeWheel has purchased the following applications: Sage Intacct for ERP Financial in 2019, Docebo LMS for Learning and Development in 2023, Adobe Connect for Audio Video and Web Conferencing in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems FreeWheel is running and its propensity to invest more and deepen its relationship with Sage , Docebo , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing FreeWheel revenues, which have grown to $400.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for FreeWheel intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
FreeWheel Tech Stack and Enterprise Applications
FreeWheel ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sage | Legacy | Sage Intacct | ERP Financial | ERP | n/a | 2019 | 2019 |
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FreeWheel HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Docebo | Legacy | Docebo LMS | Learning and Development | HCM | n/a | 2023 | 2023 |
In 2023 FreeWheel implemented Docebo LMS as its Learning and Development platform, deploying Docebo LMS on their website to provide a centralized learning experience. The implementation is positioned to support corporate training and skill development across the organization and is surfaced via the FreeWheel public site as an embedded learner portal and internal access point.
The Docebo LMS deployment includes core Learning and Development capabilities such as course and curriculum management, learning paths, assessments and quizzes, content hosting with SCORM and xAPI support, certification management, and built-in reporting and analytics. Course catalog configuration and role-based enrollment workflows were configured to align with standard enterprise L&D practices and to support instructor-led and self-paced learning modalities.
Architecturally the implementation is delivered as a web-embedded Docebo LMS instance on the FreeWheel website, and it is configured to interface with corporate user provisioning and authentication workflows to manage learner accounts and access. The deployment scope emphasizes L&D and HR operational ownership, enabling centralized content governance while exposing learning assets through the corporate web channel.
Governance and operational controls focus on content approval workflows, catalog lifecycle management, and learner assignment processes overseen by the L&D organization. Rollout and administration details indicate standard LMS operationalization, including role-based administration, compliance tracking, and reporting to support ongoing learning program management.
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FreeWheel Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Connect | Audio Video and Web Conferencing | Collaboration | n/a | 2018 | 2018 |
In 2018 FreeWheel deployed Adobe Connect as its Audio Video and Web Conferencing solution, hosting Adobe Connect on the company website to support client facing virtual events and internal meetings. The Adobe Connect implementation is positioned to deliver web conferencing, webinar delivery, and on demand meeting playback tied to FreeWheel's professional services operations.
Configuration centered on core Adobe Connect capabilities such as persistent virtual meeting rooms, webinar hosting controls, content and screen sharing, recording and playback, and role based participant management. The implementation aligned these modules with scheduled client sessions and branded meeting experiences on the site.
FreeWheel Adobe Connect Audio Video and Web Conferencing was surfaced directly through the corporate website to provide direct attendee access and archived playback. Operational coverage included client services, marketing, and sales workflows that require webinar delivery, stakeholder briefings, and recorded content distribution.
Governance emphasized user role definitions, meeting moderation workflows, and content archival policies to manage access to recorded sessions. Rollout and operational processes centralized event provisioning for administrators while delegating session hosting to business owners to maintain consistency across client engagements.
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Audio Video and Web Conferencing | Collaboration |
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2019 | 2019 |
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FreeWheel CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Marketing Automation | CRM |
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2020 | 2020 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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FreeWheel PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2019 | 2019 |
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Transactional Email | PaaS |
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2019 | 2019 |
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FreeWheel IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2000 | 2000 |
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Cloud Storage | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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FreeWheel CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at FreeWheel
Apps Being Evaluated by FreeWheel Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2025-04-21 | FreeWheel | Evaluated | Brightcove | Brightcove | Audio Video and Web Conferencing | Collaboration |
| 2025-04-10 | FreeWheel | Evaluated | The Trade Desk | The Trade Desk | Digital Advertising Platform | CRM |
| 2025-03-31 | FreeWheel | Evaluated | FreeWheel, A Comcast Company | FreeWheel Strata | Agency Management | ERP Services and Operations |
| 2025-02-10 | FreeWheel | Evaluated |
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Digital Banking | ERP Services and Operations |