GNC
75 Hopper Place, Suite 501,
Pittsburgh, 15222, PA,
United States
Pittsburgh, 15222, PA,
United States
1 412-288-4600
Retail
GNC Technographics
GNC Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by GNC and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 GNC employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that GNC has purchased the following applications: SAP ERP ECC 6.0 for ERP Financial in 2015, iCIMS Recruit Applicant Tracking System for Applicant Tracking System in 2021, Accruent Lucernex for Lease Management in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems GNC is running and its propensity to invest more and deepen its relationship with SAP , Microsoft , Apple or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing GNC revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for GNC intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
GNC Tech Stack and Enterprise Applications
GNC ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP ERP ECC 6.0 | ERP Financial | ERP | n/a | 2015 | 2015 |
In 2015, GNC implemented SAP ERP ECC 6.0 to consolidate core finance and accounting activity. SAP ERP ECC 6.0 was deployed as an ERP Financial system to provide a unified general ledger and transactional finance foundation for the retailer operating in the United States.
Implementation activity included analysis and research of existing systems, financial process mapping, master data definition, and data migration planning to prepare for SAP ERP ECC 6.0 configuration. Core ERP Financial modules configured included general ledger, accounts payable, accounts receivable, fixed assets, and financial reporting, with chart of accounts design and period close workflows customized to GNCs accounting practices, and governance practices focused on source to target reconciliation and month end close controls.
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ERP Financial | ERP |
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2023 | 2024 |
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Expense Management | ERP |
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2014 | 2014 |
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Payment Processing | ERP |
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2021 | 2021 |
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Payment Processing | ERP |
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2021 | 2021 |
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Payment Processing | ERP |
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2021 | 2021 |
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Subscription and Recurring Billing | ERP |
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2021 | 2021 |
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GNC HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| iCIMS | Legacy | iCIMS Recruit Applicant Tracking System | Applicant Tracking System | HCM | n/a | 2021 | 2021 |
In 2021, GNC implemented iCIMS Recruit Applicant Tracking System on its public website to centralize job postings and candidate intake. The deployment establishes iCIMS Recruit Applicant Tracking System as GNC's Applicant Tracking System supporting corporate talent acquisition activities for the company in the United States, sized to the retailer's small headcount and direct hiring needs.
Configuration emphasized career site integration and online application capture, leveraging Applicant Tracking System capabilities such as job requisition publishing, candidate profile capture, resume parsing, and configurable workflow routing to hiring managers and recruiters. Operational scope is focused on recruiting and HR functions via the GNC website, with governance implemented through staged hiring approvals and candidate disposition workflows inside iCIMS Recruit Applicant Tracking System to provide hiring teams with structured review and interview coordination.
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Benefits Administration | HCM |
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2023 | 2023 |
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Compensation Management | HCM |
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2022 | 2023 |
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Core HR | HCM |
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2022 | 2022 |
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Onboarding | HCM |
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2021 | 2021 |
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Payroll | HCM |
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2022 | 2022 |
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Recruiting | HCM |
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2019 | 2019 |
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Recruiting, Applicant Tracking System | HCM |
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2022 | 2022 |
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Time and Attendance | HCM |
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2021 | 2021 |
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Workforce Analytics | HCM |
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2022 | 2022 |
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Workforce Management | HCM |
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2015 | 2015 |
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GNC ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Accruent | Legacy | Accruent Lucernex | Lease Management | ERP Services and Operations | n/a | 2018 | 2018 |
In 2018 GNC deployed Accruent Lucernex as part of its Lease Management operations. The Accruent Lucernex implementation was used to centralize and execute lease reconciliations of common area maintenance, real estate taxes and insurance, with the project scope including review of over 100 lease reconciliations and documented savings of over $6,000 from completed reconciliations.
Configuration emphasized reconciliation workflows, transaction processing and role based access to support auditability and control, while daily operations required managing time across multiple assignments according to priority. The implementation included hands on training of new hires to navigate Accruent Lucernex and process reconciliations, establishing repeatable operational governance for lease accounting and reconciliation processes.
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Retail Management | ERP Services and Operations |
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2015 | 2015 |
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GNC AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Chatbots and Conversational AI | AI-Powered Application |
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2021 | 2021 |
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Cognitive Computing | AI-Powered Application |
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2023 | 2023 |
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GNC Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Analytics and BI | Analytics and BI |
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2015 | 2018 |
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Analytics and BI | Analytics and BI |
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2018 | 2018 |
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GNC Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2021 | 2021 |
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GNC Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Management | Content Management |
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2014 | 2014 |
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GNC eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2017 | 2017 |
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Personalization and Product Recommendations | eCommerce |
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2021 | 2021 |
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Product Review Management | eCommerce |
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2021 | 2021 |
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Shipping Management | eCommerce |
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2019 | 2019 |
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GNC SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Inventory Management | SCM |
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2016 | 2017 |
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Order Management | SCM |
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2019 | 2019 |
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GNC CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Analytics | CRM |
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2021 | 2021 |
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Customer Engagement | CRM |
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2020 | 2020 |
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Customer Engagement | CRM |
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2021 | 2021 |
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Customer Experience | CRM |
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2021 | 2021 |
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Customer Experience | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Analytics, Data Management Platform | CRM |
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2023 | 2023 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Partner Relationship Management | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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GNC ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2021 | 2021 |
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GNC PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2021 | 2021 |
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Transactional Email | PaaS |
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2021 | 2021 |
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GNC IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Backup as a Service (BaaS) | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Disaster Recovery as a Service (DRaaS) | IaaS |
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2013 | 2013 |
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IT Decision Makers and Key Stakeholders at GNC
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by GNC Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from GNC IT executives and key decision makers. This section highlights GNC's latest recorded technology evaluations, including Suzy Insights for Community Management on 2024-06-04. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the GNC digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| 2024-06-04 | GNC | Evaluated | Suzy | Suzy Insights | Community Management | CRM |
FAQ - APPS RUN THE WORLD GNC Technographics
GNC is a Retail organization based in United States,
with around 10 employees and annual revenues of $1.0 million.
GNC operates a diverse technology stack with applications such as
SAP ERP ECC 6.0, iCIMS Recruit Applicant Tracking System and Accruent Lucernex,
covering areas like ERP Financial, Applicant Tracking System and Lease Management.
GNC has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP, iCIMS and Accruent.
GNC recently adopted applications including
Microsoft Dynamics 365 for Finance and Operations in 2023, ADP Workforce Now Benefits in 2023 and SoundHound Smart Answering in 2023,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of GNC’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates GNC’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete GNC technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.