Houston, 77002, TX,
United States
Gexa Energy Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Gexa Energy and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 300 Gexa Energy employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Gexa Energy has purchased the following applications: Cisco Webex Meetings for Audio Video and Web Conferencing in 2020, Adobe Experience Manager for Digital Asset Management in 2020, Verint Digital Feedback (formerly known as OpinionLab) for Customer Experience in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Gexa Energy is running and its propensity to invest more and deepen its relationship with Cisco Systems , Microsoft , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Gexa Energy revenues, which have grown to $100.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Gexa Energy intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020, Gexa Energy implemented Cisco Webex Meetings. Gexa Energy deployed Cisco Webex Meetings as an Audio Video and Web Conferencing solution and integrated meeting access into its public website to enable customer-facing sessions and online collaboration.
The implementation leverages core Cisco Webex Meetings capabilities including browser-based join, scheduled meeting orchestration, multi-party video conferencing, screen sharing, meeting recording, and host moderation controls. Configuration work focused on embedding meeting entry points and links on the corporate site, and provisioning meeting rooms and licenses tied to departmental needs.
Operational coverage centers on corporate communications and customer engagement workflows, with Gexa’s IT organization responsible for user provisioning, access controls, and meeting policy configuration. Governance emphasis is on centralized administration of accounts and meeting policies to standardize usage across customer service and internal collaboration contexts while maintaining the Cisco Webex Meetings application as the primary Audio Video and Web Conferencing platform.
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Collaboration | Collaboration |
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2021 | 2021 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Experience Manager | Digital Asset Management | Content Management | n/a | 2020 | 2020 |
In 2020, Gexa Energy implemented Adobe Experience Manager as its Digital Asset Management solution for its public website. The Adobe Experience Manager deployment centralizes web assets and marketing content on gexaenergy.com and is used to manage images, video, documents, and templated page content for customer-facing experiences.
The implementation leverages core Digital Asset Management capabilities including a centralized asset repository, metadata taxonomy and tagging, version control and rendition generation for responsive delivery, plus content approval and publishing workflows. Configuration emphasizes asset ingestion, search indexing, and workflow automation to route assets through marketing review and publication, with Adobe Experience Manager orchestrating repository storage and delivery to the web channel.
Operational coverage focuses on digital marketing and web operations teams supporting the company website in the United States. Integrations are confined to the public website and content delivery processes as observed on gexaenergy.com, and governance includes role based access controls, metadata standards, and staged publishing processes to manage asset lifecycle and editorial approvals.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Verint Systems | Legacy | Verint Digital Feedback (formerly known as OpinionLab) | Customer Experience | CRM | n/a | 2019 | 2019 |
In 2019, Gexa Energy deployed Verint Digital Feedback, formerly known as OpinionLab, on its public website. The implementation positioned Verint Digital Feedback as the primary customer feedback capture layer supporting Customer Experience and digital feedback workflows. The site-embedded feedback widget was instrumented to collect page-level ratings, targeted survey responses, and open-text comments for web visitors.
Configuration focused on real-time feedback capture, targeted survey triggers tied to navigation events, categorical tagging of responses, and text analytics for open-ended comments. Verint Digital Feedback dashboards and reporting were provisioned to surface aggregated sentiment and comment themes to business users, enabling the Customer Experience team to review trends and prioritize follow up.
Operational ownership was established within digital and customer experience functions, with workflows to triage incoming feedback and route items to service or web teams for action. Governance covered survey trigger rules, tagging taxonomies, and dashboard access, with ongoing tuning of targeting and reporting to reduce noise. The implementation concentrated on continuous collection and monitoring of website feedback via Verint Digital Feedback.
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Customer Experience | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2021 | 2021 |
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Data Management Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2015 | 2015 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2020 | 2020 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2019 | 2019 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2019 | 2019 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Database Management | IaaS |
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2019 | 2020 |
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