Gaithersburg, 20878, MD,
United States
GL Communications Technographics
GL Communications Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by GL Communications and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 GL Communications employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that GL Communications has purchased the following applications: Velaro Live Chat for Chatbots and Conversational AI in 2021, Adobe Connect for Audio Video and Web Conferencing in 2017, Microsoft Clarity for Marketing Analytics in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems GL Communications is running and its propensity to invest more and deepen its relationship with Velaro , Adobe Systems , Cisco Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing GL Communications revenues, which have grown to $7.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for GL Communications intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
GL Communications Tech Stack and Enterprise Applications
GL Communications AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Velaro | Legacy | Velaro Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, GL Communications implemented Velaro Live Chat on its public website. Velaro Live Chat is deployed as a browser based chat widget connected to Velaro cloud services, delivering real time messaging and visitor monitoring consistent with the Chatbots and Conversational AI category. The deployment targets product and support pages to capture inbound customer inquiries and initiate live sessions with online agents.
Configuration emphasized standard Chatbots and Conversational AI modules including the web chat widget, agent console for live handling, chat routing and queuing, canned responses, and persistent chat transcripts to support follow up. Operational scope is focused on customer support and pre sales engagement functions on the corporate site, where support and sales agents manage sessions and log transcripts into internal workflows. The implementation clarifies the GL Communications Velaro Live Chat Chatbots and Conversational AI relationship by centralizing web based customer engagement and establishing role based agent access and routing governance.
|
GL Communications Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Connect | Audio Video and Web Conferencing | Collaboration | n/a | 2017 | 2017 |
In 2017, GL Communications deployed Adobe Connect on its website to provide hosted meeting and webinar capabilities. The implementation used Adobe Connect, classified as Audio Video and Web Conferencing, to surface live sessions directly through public web pages while retaining controlled access for scheduled events.
The Adobe Connect deployment emphasized standard conferencing modules, including video pods, chat, screen sharing, recording, and a centralized content library, and it established persistent virtual rooms for recurring customer briefings and training. Operational coverage centered on web‑hosted, externally accessible sessions delivered from the company site, and governance artifacts focused on scheduling, host role workflows, and content publishing processes to manage meeting administration and attendee access.
|
|
|
|
|
Audio Video and Web Conferencing | Collaboration |
|
2017 | 2017 |
|
|
|
|
|
Collaboration | Collaboration |
|
2022 | 2022 |
|
GL Communications CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Clarity | Marketing Analytics | CRM | n/a | 2022 | 2022 |
In 2022, GL Communications deployed Microsoft Clarity on its public website to capture user behavior signals. Microsoft Clarity was implemented as a Marketing Analytics application, instrumenting session replays, heatmaps, click maps, and engagement metrics to support web behavior analysis across the corporate site. The implementation is focused on client-side page instrumentation and event configuration to surface behavioral insights for the marketing and product teams.
Configuration and rollout were executed at site level, with the web and marketing team governing tagging, consent-aware tracking, and phased validation across key site sections. Microsoft Clarity is used as the primary Marketing Analytics signal for on-site user interaction, and dashboards and recorded sessions feed operational analytics workflows used by marketing and web operations.
|
|
|
|
|
Sales Automation, CRM, Sales Engagement | CRM |
|
2021 | 2021 |
|
GL Communications PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Transactional Email | PaaS |
|
2016 | 2016 |
|
GL Communications IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2022 | 2022 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2022 | 2022 |
|
|
|
|
|
Cloud Storage | IaaS |
|
2019 | 2019 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2020 | 2020 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2019 | 2019 |
|
IT Decision Makers and Key Stakeholders at GL Communications
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by GL Communications Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2026-03-16 | GL Communications | Evaluated | Mirakl | Mirakl Marketplace Platform | eCommerce | eCommerce |