Oakdale, 55128, MN,
United States
Global Traffic Technologies Technographics
Global Traffic Technologies Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Global Traffic Technologies and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 150 Global Traffic Technologies employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Global Traffic Technologies has purchased the following applications: Tipalti Invoice Management and Bill Processing System for AP Automation in 2020, Cisco Webex Meetings for Audio Video and Web Conferencing in 2020, Lead Forensics for Marketing Analytics, Lead Generation in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Global Traffic Technologies is running and its propensity to invest more and deepen its relationship with Tipalti , Oracle , Stripe or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Global Traffic Technologies revenues, which have grown to $21.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Global Traffic Technologies intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Global Traffic Technologies Tech Stack and Enterprise Applications
Global Traffic Technologies ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Tipalti | Legacy | Tipalti Invoice Management and Bill Processing System | AP Automation | ERP | n/a | 2020 | 2020 |
In 2020 Global Traffic Technologies deployed Tipalti Invoice Management and Bill Processing System as its AP Automation solution, implementing a web-accessible invoice intake point via its corporate site. The Tipalti Invoice Management and Bill Processing System was positioned to centralize supplier invoice submission and bill processing workflows for the company’s finance organization.
Configuration focused on standard AP Automation capabilities, including supplier-facing invoice submission, electronic invoice capture and OCR-assisted data extraction, automated invoice coding, configurable approval workflow routing, and three-way or two-way matching logic where purchase information existed. The deployment included a vendor portal surfaced on the website to support supplier onboarding and invoice status visibility, and rule-based routing to finance approvers for exception handling.
Operational ownership was concentrated within Accounts Payable and Finance, with governance established around new invoice intake procedures, approval authority mapping, and change controls for invoice routing rules. Rollout was oriented toward replacing manual paper and email invoice handling with a centralized, web-driven invoice-to-bill process, aligning AP team workflows and vendor interactions to the Tipalti platform.
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ERP Financial | ERP |
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2018 | 2019 |
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Payment Processing | ERP |
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2020 | 2020 |
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Global Traffic Technologies Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020 Global Traffic Technologies deployed Cisco Webex Meetings. Cisco Webex Meetings was implemented as the company 027s Audio Video and Web Conferencing platform and is surfaced on the GTT website to host client-facing sessions and virtual collaboration points.
The implementation focused on core conferencing capabilities, including scheduled video meetings, screen sharing, participant controls, session recording, and the administrative console for tenant configuration. Cisco Webex Meetings configuration emphasized meeting templates, role-based host controls, and recording retention settings to align with professional services engagement workflows.
Operational coverage extended across GTT 027s United States workforce of approximately 150 employees, supporting client services, operations, and sales interactions. The deployment is embedded on the corporate website to facilitate external meeting access and to present a consistent meeting entry point for customers and partners.
Governance addressed user provisioning and administrative policy, with centralized meeting administration, standardized scheduling practices, and moderation controls to enforce access and meeting behavior. Rollout followed a departmental adoption pattern, enabling service delivery and client engagement teams to standardize virtual meeting procedures while maintaining centralized administrative oversight.
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Audio Video and Web Conferencing | Collaboration |
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2020 | 2020 |
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Global Traffic Technologies CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Lead Forensics | Legacy | Lead Forensics | Marketing Analytics, Lead Generation | CRM | n/a | 2021 | 2021 |
In 2021, Global Traffic Technologies implemented Lead Forensics on its public website. The Lead Forensics deployment addresses Marketing Analytics,Lead Generation objectives by instrumenting visitor-to-account identification, company profiling, session behavior analytics, and contact enrichment to convert anonymous traffic into prioritized lead lists. The implementation leverages standard Lead Forensics capabilities for visitor mapping, on-site journey analysis, and recurring visitor reporting to support demand generation and qualification workflows.
Operational ownership was centered in marketing with defined lead handoff processes to sales and demand generation teams, enabling identified accounts to feed existing outreach and nurture workflows. Rollout emphasized site-level instrumentation and tag-based data capture, accompanied by governance controls for data handling and opt-out management. The configuration of Lead Forensics supports Marketing Analytics,Lead Generation use cases for Global Traffic Technologies website activity serving U.S. operations.
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Marketing Automation | CRM |
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2013 | 2013 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Global Traffic Technologies TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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Global Traffic Technologies IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Global Traffic Technologies CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2016 | 2016 |
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IT Decision Makers and Key Stakeholders at Global Traffic Technologies
Apps Being Evaluated by Global Traffic Technologies Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2024-08-10 | Global Traffic Technologies | Evaluated | First Advantage | First Advantage | BackGround Screening | HCM |