Penrith, 2751, NSW,
Australia
Gray Estate Agents Australia Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Gray Estate Agents Australia and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Gray Estate Agents Australia employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Gray Estate Agents Australia has purchased the following applications: WordPress for Web Content Management in 2023, PropTech EagleCRM for Real Estate CRM in 2024, jsDelivr CDN for Content Delivery Network in 2023 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Gray Estate Agents Australia is running and its propensity to invest more and deepen its relationship with Automattic , MRI Software , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Gray Estate Agents Australia revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Gray Estate Agents Australia intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | WordPress | Web Content Management | Content Management | n/a | 2023 | 2023 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| MRI Software | Legacy | PropTech EagleCRM | Real Estate CRM | CRM | n/a | 2024 | 2024 |
In 2024, Gray Estate Agents Australia implemented PropTech EagleCRM to consolidate leasing, sales and property management workflows and to automate enquiries. The deployment was delivered in Australia for the new agency and is categorized as Real Estate CRM, aligning the technical implementation with core brokerage operations. Vendor materials reference the same product as MRI Eagle CRM while the deployment narrative here uses the PropTech EagleCRM name.
The implementation centralized functional modules for leasing workflow automation, sales CRM, and property management operations, and added enquiry capture with automated routing to reduce manual intake. Configuration work emphasized workflow orchestration, templated client communications, and role-based access controls for agency staff across leasing, sales and property management. The project documentation describes automation of intake-to-lease workflows and standardized touchpoints rather than named third party integrations.
Operational coverage spanned the agency end-to-end property lifecycle, unifying leasing, sales and property management into a single Real Estate CRM instance. Governance focused on workflow standardization and automation to streamline administrative processes and to institutionalize client engagement procedures. The vendor case study reported an estimated 75% reduction in admin time and improved client touchpoints as outcomes of the PropTech EagleCRM implementation.
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Real Estate CRM | CRM |
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2023 | 2023 |
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Tag Management | CRM |
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2023 | 2023 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| jsDelivr | Legacy | jsDelivr CDN | Content Delivery Network | IaaS | n/a | 2023 | 2023 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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