Timonium, 21093, MD,
United States
Gray & Son Inc Technographics
Gray & Son Inc Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Gray & Son Inc and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 80 Gray & Son Inc employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Gray & Son Inc has purchased the following applications: Viewpoint Vista for Construction ERP in 2010, Microsoft 365 for Collaboration in 2019, Hotjar for Customer Experience in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Gray & Son Inc is running and its propensity to invest more and deepen its relationship with Viewpoint Construction , Microsoft , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Gray & Son Inc revenues, which have grown to $15.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Gray & Son Inc intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Gray & Son Inc Tech Stack and Enterprise Applications
Gray & Son Inc ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Viewpoint Construction | Legacy | Viewpoint Vista | Construction ERP | ERP Services and Operations | n/a | 2010 | 2010 |
In 2010, Gray & Son Inc implemented Viewpoint Vista, adopting a Construction ERP to centralize financial and project accounting workflows. The deployment established a standardized process for staff to enter and scan invoices into Viewpoint Vista as the primary method for vendor billing capture. Implementation scope covered the firm’s finance and project accounting functions within Gray & Son Inc, reflecting its construction and real estate operating model in the United States.
Configuration emphasis was placed on accounts payable intake, document imaging, and job cost posting workflows, aligning scanned invoices to vendor records and job ledgers. Viewpoint Vista was configured to accept scanned invoice batches and support data entry routines that feed AP and job cost modules, consistent with Construction ERP functional practices. The implementation framed invoice indexing and metadata capture to maintain traceability of billing tied to projects and vendors.
Operational coverage targeted finance users and project accountants at Gray & Son Inc, where incoming vendor invoices were transitioned to the scanned-entry process in Viewpoint Vista. Governance introduced procedural controls for invoice scanning, indexing and approval routing inside Viewpoint Vista to centralize AP processing and preserve record integrity. Day-to-day operations treated Viewpoint Vista as the system of record for vendor invoices and job-related cost postings.
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Gray & Son Inc Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, Gray & Son Inc deployed Microsoft 365 as its Collaboration platform. The implementation established a cloud Microsoft 365 tenant to centralize corporate email, document storage, and team communications across the company, aligning Microsoft 365 with core business functions in construction project coordination and office administration.
Configuration focused on standard Microsoft 365 capabilities, including Exchange Online for mail, SharePoint and OneDrive for document libraries and version control, and Microsoft Teams for project and field collaboration. The company’s public website references Microsoft 365 usage, indicating integration of corporate identity and mail routing with external contact points. Operational coverage extended to project management, site operations, and back office functions, with governance efforts oriented around role based provisioning, document access controls, and administrative policy management to enforce collaboration workflows and information handling.
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Gray & Son Inc CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2018 | 2018 |
In 2018, Gray & Son Inc implemented Hotjar on its public website. Hotjar is used as the Customer Experience solution to instrument user behavior on site, capturing session recordings and heatmaps to inform web UX and conversion analysis. The deployment is focused on the customer-facing site and supports marketing and design workflows rather than back office systems.
The implementation centralizes Hotjar configuration to capture targeted funnels, on-page heatmaps, session replay, and feedback polls, aligning with Customer Experience functional workflows. Instrumentation was scoped by page templates and user journeys, with access and review processes established for marketing and UX stakeholders to analyze qualitative user behavior and prioritize front-end adjustments.
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Gray & Son Inc IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Gray & Son Inc
Apps Being Evaluated by Gray & Son Inc Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2024-06-25 | Gray & Son Inc | Evaluated | CDK Global | CDK Global DMS | Dealership Management | ERP Services and Operations |