G's Fresh
Barway,Ely,
Cambridgeshire, CB7 5TZ,
United Kingdom
Cambridgeshire, CB7 5TZ,
United Kingdom
44 13 5372-7200
Consumer Packaged Goods
G's Fresh Technographics
G's Fresh Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by G's Fresh and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2100 G's Fresh employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that G's Fresh has purchased the following applications: Oracle JD Edwards EnterpriseOne for ERP Financial in 2013, Microsoft 365 for Collaboration in 2018, Rubicon ENTERPRISE WMS for Warehouse Management in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems G's Fresh is running and its propensity to invest more and deepen its relationship with Oracle , Rubicon Computer Systems , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing G's Fresh revenues, which have grown to $450.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for G's Fresh intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
G's Fresh Tech Stack and Enterprise Applications
G's Fresh ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle JD Edwards EnterpriseOne | ERP Financial | ERP | n/a | 2013 | 2013 |
In 2013, G's Fresh implemented Oracle JD Edwards EnterpriseOne as its ERP Financial backbone across procurement and stock control processes. The deployment supports sourcing of multiple packaging types from various suppliers, including film, bags and labels, and is described as being in extensive operational use by procurement and planning teams.
The implementation leverages core ERP Financial capabilities typical of Oracle JD Edwards EnterpriseOne for purchase order processing, inventory control, accounts payable workflows and master data for packaging items. Operational practices tied to the system include weekly renewal and creation of planning spreadsheets driven by forecasts from the commercial team, weekly stock take and reconciliation of outside stores to maintain stock holding accuracy, and systematic reconciliation of invoice queries through JD Edwards processes.
Operational coverage spans procurement, planning, commercial and new product development functions, with the planning team and NPD routinely consulting to ensure packaging orders and artwork changes are scheduled and covered. Data and process orchestration occurs through JD Edwards workflows and shared planning artifacts, with information fed back to the wider Planning team during weekly planning meetings to align supply with forecast inputs.
Governance and day to day process changes are articulated as a weekly cadence, including stock reconciliations, invoice query resolution and planning meetings that enforce order coverage and deadline tracking. Oracle JD Edwards EnterpriseOne is central to purchase and inventory controls, and the ERP Financial system underpins cross-functional coordination between procurement, accounts payable, planning and NPD.
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ERP Financial | ERP |
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2013 | 2013 |
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G's Fresh Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, G's Fresh deployed Microsoft 365 for Collaboration. The cloud-hosted Microsoft 365 tenant was provisioned to support corporate productivity across UK operations, targeting email, team collaboration, and document management for business functions such as procurement, operations, and sales.
The deployment centered on core Microsoft 365 capabilities, using Exchange Online for corporate messaging, SharePoint and OneDrive for structured document libraries and file sync, and Microsoft Teams for real-time collaboration and meeting orchestration. Configuration work included tenant-level site architecture, centralized document libraries, access grouping for departmental content, and standard collaboration governance settings to manage sharing and version control.
Microsoft 365 use is visible on the corporate website, indicating that collaboration and content workflows were surfaced to web-facing processes and that the tenant supports both internal productivity and externally referenced content. Operational coverage emphasizes department level adoption across corporate functions in the United Kingdom, with the tenant serving as the primary collaboration platform.
Governance and rollout followed a centralized administration model with role based access controls and phased departmental onboarding, accompanied by process alignment for document lifecycle and meeting practices. The implementation positioned Microsoft 365 as the enterprise Collaboration layer for G's Fresh, unifying messaging, content, and team collaboration under a single cloud tenant.
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G's Fresh SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Rubicon Computer Systems | Legacy | Rubicon ENTERPRISE WMS | Warehouse Management | SCM | n/a | 2013 | 2014 |
In 2013, G's Fresh implemented Rubicon ENTERPRISE WMS. The Rubicon ENTERPRISE WMS deployment is aligned with the Warehouse Management category and is described to support packing, inventory and distribution workflows for fresh produce.
Market data lists G's Fresh as a Rubicon ENTERPRISE ERP customer, which supports the inference that Rubicon ENTERPRISE WMS capabilities were co-deployed to manage warehouse operations. Rubicon ENTERPRISE WMS implementation scope is consistent with Warehouse Management functional modules such as inventory control, lot and expiry tracking, batch picking and packing management, receiving and putaway, and order fulfillment orchestration.
Operational coverage is focused on packing and distribution functions across G's Fresh operations in the United Kingdom, with WMS-driven process controls for cold-chain handling and traceability typical of fresh-produce supply chains. Governance changes implied by the Rubicon ENTERPRISE WMS deployment include standardized picking and packing workflows, inventory governance for lot traceability, and operational orchestration between packing lines and distribution schedules.
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G's Fresh CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Marketing Automation | CRM |
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2020 | 2020 |
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G's Fresh IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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G's Fresh CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2015 | 2015 |
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IT Decision Makers and Key Stakeholders at G's Fresh
| First Name | Last Name | Title | Function | Department | Phone | |
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Head of IT Operations & Security | Director | IT | |
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IT Director | Director | IT | |
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ERP Lead | Manager | IT | |
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Finance Director | Director | Finance | |
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Financial Controller | Director | Finance | |
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Head of IT Projects | Director | IT | |
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Procurement Executive | Manager | Procurement | |
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Apps Being Evaluated by G's Fresh Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from G's Fresh IT executives and key decision makers. This section highlights G's Fresh's latest recorded technology evaluations, including Oracle JD Edwards EnterpriseOne for ERP Financial on 2025-06-23. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the G's Fresh digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2025-06-23 | G's Fresh | Evaluated | Oracle | Oracle JD Edwards EnterpriseOne | ERP Financial | ERP |
FAQ - APPS RUN THE WORLD G's Fresh Technographics
G's Fresh is a Consumer Packaged Goods organization based in United Kingdom,
with around 2100 employees and annual revenues of $450.0 million.
G's Fresh operates a diverse technology stack with applications such as
Oracle JD Edwards EnterpriseOne, Microsoft 365 and Rubicon ENTERPRISE WMS,
covering areas like ERP Financial, Collaboration and Warehouse Management.
G's Fresh has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Microsoft and Rubicon Computer Systems.
G's Fresh recently adopted applications including
Cloudflare CDN in 2021, Intuit Mailchimp in 2020 and Microsoft 365 in 2018,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of G's Fresh’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates G's Fresh’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete G's Fresh technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.