San Antonio, 78256, TX,
United States
Harland Clarke, a part of Vericast Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Harland Clarke, a part of Vericast and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 9000 Harland Clarke, a part of Vericast employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Harland Clarke, a part of Vericast has purchased the following applications: Integrate Demand Acceleration Platform (DAP) for Account Based Marketing in 2020, GoDaddy for Application Hosting and Computing Services in 2018, Microsoft 365 for Collaboration in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Harland Clarke, a part of Vericast is running and its propensity to invest more and deepen its relationship with Integrate , 6sense , GoDaddy or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Harland Clarke, a part of Vericast revenues, which have grown to $1.50 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Harland Clarke, a part of Vericast intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Integrate | Legacy | Integrate Demand Acceleration Platform (DAP) | Account Based Marketing | CRM | n/a | 2020 | 2020 | In 2020 Harland Clarke implemented the Integrate Demand Acceleration Platform to support Account Based Marketing and sharpen lead generation efforts. The deployment targeted marketing and partner programs, enabling the marketing organization to adopt a more proactive, results oriented and data driven approach to top of funnel demand. The Integrate Demand Acceleration Platform was configured to streamline and cleanse leads, centralize campaign tracking, and surface analytics that quantify program performance. Functional capabilities implemented included lead cleansing workflows, campaign orchestration and tracking, and reporting for content and publisher performance to inform content strategy. Operationally the platform enabled structured data sharing and collaborative workflows across Harland Clarke marketing, partner managers and trade publisher partners, with Integrate’s campaign services providing partner training and enablement. This collaboration established clearer quality expectations and aligned priorities between Harland Clarke and media and data partners. Governance changes included defining campaign goals, formalizing quality standards for partner delivered leads, and creating benchmark reporting to drive ongoing program decisions. During the second quarter of 2020 and amid the pandemic Harland Clarke reported immediate improvements in demand generation, increased opportunities and sales qualified leads, and significantly improved lead processing for third party webcasts. | |
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Account Based Marketing | CRM |
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2022 | 2022 |
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CRM | CRM |
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2015 | 2015 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Lead Generation | CRM |
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2023 | 2023 |
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Marketing Analytics | CRM |
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2023 | 2023 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| GoDaddy | Legacy | GoDaddy | Application Hosting and Computing Services | IaaS | n/a | 2018 | 2018 | ||
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2020 | 2020 |
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Core HR | HCM |
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2014 | 2014 |
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Recruiting, Applicant Tracking System | HCM |
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2019 | 2019 |
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ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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ERP Financial | ERP Financial Management |
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2017 | 2017 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Governance, Risk and Compliance | TRM |
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2023 | 2023 |
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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Treasury Management | TRM |
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2014 | 2014 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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IT Service Management | ITSM |
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2020 | 2020 |
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IT Service Management | ITSM |
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2023 | 2023 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Robotic Process Automation | PaaS |
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2017 | 2017 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2015 | 2015 |
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