Rancho Santa Margarita, 92688, CA,
United States
Hear and Play Technographics
Hear and Play Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Hear and Play and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Hear and Play employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Hear and Play has purchased the following applications: LivePerson Conversational Cloud for Chatbots and Conversational AI in 2004, Keap CRM for CRM in 2011, NextRoll Cookie Consent Banner for Governance, Risk and Compliance in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Hear and Play is running and its propensity to invest more and deepen its relationship with LivePerson , Zendesk , Keap (formerly Infusionsoft) or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Hear and Play revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Hear and Play intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Hear and Play Tech Stack and Enterprise Applications
Hear and Play AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| LivePerson | Legacy | LivePerson Conversational Cloud | Chatbots and Conversational AI | AI-Powered Application | n/a | 2004 | 2004 |
In 2004, Hear and Play implemented LivePerson Conversational Cloud on their website. The LivePerson Conversational Cloud deployment provides a website-embedded conversational interface aligned with the Chatbots and Conversational AI category, enabling messaging-based customer engagement and learner inquiries on hearandplay.com.
Configuration emphasizes chat widget embedding, conversational routing, and automated messaging workflows typical of Chatbots and Conversational AI, with platform administration and conversational tuning managed by internal staff given Hear and Play's small organizational size. Integration is limited to the public website where LivePerson Conversational Cloud orchestrates visitor sessions and message flows, and governance centers on centralized configuration, message template control, and periodic update cycles instead of cross-system orchestration.
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Chatbots and Conversational AI | AI-Powered Application |
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2015 | 2015 |
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Hear and Play CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Keap (formerly Infusionsoft) | Legacy | Keap CRM | CRM | CRM | n/a | 2011 | 2011 |
In 2011, Hear and Play implemented Keap CRM. The deployment is categorized as CRM and was configured to run on their public website to capture and manage customer interactions for the US-based education publisher Hear and Play, a 10 employee organization.
The Keap CRM implementation centers on core CRM capabilities, including contact management, web form lead capture, and marketing automation workflows. Configuration work focused on campaign sequencing and email automation consistent with CRM functional patterns, and basic opportunity tracking was used to support sales and marketing processes.
Integrations are limited to on-site web capture and the Keap CRM application, with the platform acting as the central contact and campaign orchestration layer. Operational ownership and system administration were handled internally, with lightweight governance to route leads and maintain the contact database across sales and marketing functions.
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CRM | CRM |
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2009 | 2009 |
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Customer Support | CRM |
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2014 | 2014 |
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Customer Support | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2012 | 2012 |
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Marketing Analytics | CRM |
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2012 | 2012 |
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Marketing Analytics | CRM |
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2008 | 2008 |
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Marketing Automation | CRM |
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2009 | 2009 |
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Hear and Play TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| NextRoll | Legacy | NextRoll Cookie Consent Banner | Governance, Risk and Compliance | TRM | n/a | 2019 | 2019 |
In 2019, Hear and Play implemented NextRoll Cookie Consent Banner on its public website. NextRoll Cookie Consent Banner is deployed as a Governance, Risk and Compliance control to manage visitor consent, present a cookie notice, and capture consent records for online privacy management.
The implementation is a client-side banner and consent management layer embedded on hearandplay.com, configured to present consent options, categorize cookies, and persist user preferences. Functional capabilities implemented include consent capture and storage, configurable banner and messaging, preference management, and conditional activation of client-side scripts based on consent state, supporting marketing and privacy workflows and providing an auditable record of visitor consent.
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Hear and Play IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Hear and Play
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by Hear and Play Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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