Helly Hansen Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Helly Hansen and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 750 Helly Hansen employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Helly Hansen has purchased the following applications: Adobe Commerce (ex Magento) for eCommerce in 2021, Enghouse Interactive Communications Center for Call Center in 2014, Fit Finder for Product Information Management in 2020 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Helly Hansen is running and its propensity to invest more and deepen its relationship with Adobe Systems , Enghouse Interactive , Fit Analytics or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Helly Hansen revenues, which have grown to $298.0 million in 2023, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Helly Hansen intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

About the Customer

Helly Hansen is a Norwegian producer of textiles and gear for sports and work on the ocean and in the mountains, headquartered in Oslo, Norway. From its founding in 1877 until October 2009, the company was headquartered in Moss, Norway.

Scope and Challenges

Helly Hansen on a new adventure to find a new platform that was highly scalable, and just as ambitious when their legacy eCommerce platform was discontinued.

The company needed to keep up with a growing global demand for their products. They knew they needed to expand their digital horizons. They needed to create a digital hub for a seamless shopping experience, and reshape their business to drive growth.

Their journey began in 2016 when the company selected Adobe Systems's eCommerce solution, Magento Commerce.

Outcome and Implications

Helly Hansen and Vaimo invested much time and focus and successfully unified over 30 different Helly Hansen sites with a catalog of 35,000 products per store, each with specific language options, payment methods, shipping rules, localized content, and product availability for 19 countries. 

Helly Hansen’s new user-friendly web store brings the rich heritage of the brand to their customers in a user-friendly way, on any device and channel. 

Quotes

“Magento has given us the power to create unique, and engaging customer shopping experience. There are many rich, out-of-the-box features and seamless third-party integrations we can utilize.” - Chris Hammond Global Digital Director, Helly Hansen.