Herbal Brands
1430 W Auto Dr #101,
Tempe, 85284, AZ,
United States
Tempe, 85284, AZ,
United States
1 602-680-1600
Manufacturing
Herbal Brands Technographics
Herbal Brands Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Herbal Brands and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 Herbal Brands employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Herbal Brands has purchased the following applications: Microsoft Dynamics 365 Business Central for ERP Financial in 2020, Microsoft 365 for Collaboration in 2019, Postmark for Transactional Email in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Herbal Brands is running and its propensity to invest more and deepen its relationship with Microsoft , ActiveCampaign , GoDaddy or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Herbal Brands revenues, which have grown to $11.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Herbal Brands intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Herbal Brands Tech Stack and Enterprise Applications
Herbal Brands ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics 365 Business Central | ERP Financial | ERP | n/a | 2020 | 2020 |
In 2020 Herbal Brands implemented Microsoft Dynamics 365 Business Central as its ERP Financial application to centralize batch posting, inventory lot tracking and financial record capture for its Tempe, Arizona manufacturing line. The scope referenced packaging and filling operations including a bottle capper, labeler, printer, cap sealer, box taper, steam tunnel and sleeve machine, and covered machine setup, troubleshooting, downtime reporting and line quality checks performed by production operators.
Operators posted batch final quantity made, material used and scrap directly in Microsoft Dynamics 365 Business Central, and recorded scrap and returns after every batch. The configuration aligned production batch recordkeeping with inventory issuance processes, including issuance of film sleeves, labels and warning stickers, half hour product weight logging, verification of material lot numbers and quantities, and recording of water and product PH levels prior to runs.
Operational coverage focused on plant floor production, quality assurance and materials management in Tempe, with escalation paths to managers for PH adjustments or material shortfalls. Governance centered on consistent batch record posting into Microsoft Dynamics 365 Business Central, linking production operations to inventory and finance business functions and standardizing how downtime, scrap and batch data are captured for downstream financial and inventory reconciliation.
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Herbal Brands Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, Herbal Brands implemented Microsoft 365 to establish a cloud-first Collaboration platform across the organization. The Microsoft 365 deployment provided centralized email, team chat, and document storage to support internal collaboration and content sharing.
The implementation leveraged core Microsoft 365 services, including Exchange Online for email, Microsoft Teams for real-time collaboration, and SharePoint and OneDrive for document management and intranet content. Configuration work emphasized a single Microsoft 365 tenant with centralized administration, license provisioning, client configuration on corporate endpoints, and policy-driven access controls.
Operational coverage focused on company-wide collaboration and document workflows for corporate functions, with governance delivered through tenant-level administration and policy enforcement to manage identity and access. The Microsoft 365 application footprint is also observable on the company website, reflecting active vendor usage in their online presence.
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Herbal Brands PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ActiveCampaign | Legacy | Postmark | Transactional Email | PaaS | n/a | 2022 | 2022 |
In 2022, Herbal Brands implemented Postmark to manage website-triggered transactional email. The deployment uses Postmark, provided by vendor ActiveCampaign, as the Transactional Email engine for the company website to centralize programmatic message delivery and template management. Configuration reflects standard Transactional Email capabilities, including API and SMTP sending, template-driven message composition, event webhooks for delivery and bounce signals, and domain-level authentication to support consistent deliverability. Postmark is the primary application handling customer-facing message flows originating from the site.
Operational scope centers on the public website and the customer interaction streams it generates, impacting customer service and order related workflows. Implementation work emphasized template standardization, environment segregation between staging and production, and webhook event capture for operational monitoring of deliveries and failures. Governance practices implemented include controlled template versioning and role based access for message composition, plus monitoring of bounce and complaint streams to drive remediation and maintain sending hygiene.
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Herbal Brands IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Herbal Brands
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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ERP and IT Administrator | Manager | IT | |
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CFO | CXO | Finance | |
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Regional Sales Manager- Southeast | Manager | Sales | |
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VP of Sales | VP | Sales | |
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VP Of Operations | VP | Operations | |
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Apps Being Evaluated by Herbal Brands Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Herbal Brands IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Herbal Brands digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Herbal Brands Technographics
Herbal Brands is a Manufacturing organization based in United States,
with around 100 employees and annual revenues of $11.0 million.
Herbal Brands operates a diverse technology stack with applications such as
Microsoft Dynamics 365 Business Central, Microsoft 365 and Postmark,
covering areas like ERP Financial, Collaboration and Transactional Email.
Herbal Brands has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft and ActiveCampaign.
Herbal Brands recently adopted applications including
Postmark in 2022, Google Cloud Platform (GCP) in 2021 and Fastly in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Herbal Brands’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Herbal Brands’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Herbal Brands technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.