Apps Run The World

Hunter Fan Company Digital Transformation Initiatives

Apps Run The World

About the Customer

Hunter Fan Company, Inc. manufactures fans for homes. Besides through retails, it also offers its products online, as well as through dealers in the United States and internationally. Hunter Fan Company, Inc. was founded in 1886 and is based in Memphis.

Scope and Challenges

Hunter Fan Company wanted to consolidate systems and manual activity that persist beyond the engineering bill of materials, and enable the efficiency of systems and resources to increase design accuracy and speed to market, and tie information together.

In June of 2018, the company went through a digital transformation, adopting new PTC's PLM Platform, PTC FlexPLM.

Outcome and Implications

PTC’s commitment to innovation and digital transformation aligned with Hunter Fan’s ambition to connect with customers.

 With the implementation, they achieved improved worker efficiency and increased the speed of innovation by extending PLM capabilities further into the organization. FlexPLM enabled visibility to the entire portfolio. This comprehensive view allowed teams to make better decisions sooner. 


“Retail and consumer products companies today are realizing that technology is changing the way we create, manufacture, and merchandise products. Brands like Hunter Fan, with a deep history in product innovation, are a testament to the power and potential that technology can infuse into retail and consumer products.” - said Eric Symon, General Manager, Retail, PTC.

7130 Goodlett Farms Pkwy #400,
Cordova, 38016 , TN
1 901-743-1360
Industry Employees Revenue
Consumer Packaged Goods Subscribe Subscribe

Enterprise Software & Cloud Applications Purchased by Hunter Fan Company

Vendor Old Product New Product Function Market Users VAR/SI When Live
PTC Legacy Applications PTC FlexPLM Product Lifecycle Management PLM and Engineering n/a n/a 2018 2018

IT Decision Makers and Key Stakeholders at Hunter Fan Company

First Name Last Name Title Email Phone
Subscribe Subscribe Director of Product Management Subscribe Subscribe
Subscribe Subscribe Chief Information Officer Subscribe Subscribe