Spokane, 99201, WA,
United States
Ignitium Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Ignitium and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 Ignitium employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Ignitium has purchased the following applications: Demandbase ABM Platform for Account Based Marketing in 2019, Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2014, Cisco Webex Meetings for Audio Video and Web Conferencing in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Ignitium is running and its propensity to invest more and deepen its relationship with Demandbase , Terminus , 6sense or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Ignitium revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Ignitium intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Demandbase | Legacy | Demandbase ABM Platform | Account Based Marketing | CRM | n/a | 2019 | 2019 |
In 2019, Ignitium implemented Demandbase ABM Platform to centralize management of client advertising budgets and align paid media with one-to-one Account Based Marketing strategies. The deployment targeted a high-priority engagement with a client in GPS fleet management solutions, positioning the Demandbase ABM Platform as the operational layer for agency-run ABM ad programs.
The Demandbase ABM Platform was configured to support account identification and account-based audience segmentation, programmatic ad orchestration, campaign-level spend controls, and campaign analytics for targeted one-to-one engagement. Configuration emphasized account-centric workflows and campaign templates to standardize how media plans map to named accounts, with automation used for recurring campaign provisioning and audience refresh cycles.
Operational scope covered Ignitium’s campaign management, media planning, and account teams working directly on the GPS fleet management client engagement, with standardized processes for campaign setup, budget approval, targeting validation, and reporting cadence. Governance changes institutionalized a centralized ad-budget stewardship model within the agency, aligning Demandbase ABM Platform controls and workflows to the agency’s ABM service delivery model without referencing any specific prior platform.
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Account Based Marketing | CRM |
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2020 | 2020 |
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Account Based Marketing | CRM |
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2019 | 2019 |
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Account Based Marketing | CRM |
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2020 | 2020 |
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Account Based Marketing | CRM |
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2021 | 2021 |
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Account Based Marketing | CRM |
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2021 | 2021 |
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Customer Experience | CRM |
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2016 | 2016 |
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Data Management Platform | CRM |
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2020 | 2020 |
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Data Management Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Azure Cloud Services | Application Hosting and Computing Services | IaaS | n/a | 2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2018 | 2018 |
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Collaboration | Collaboration |
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2015 | 2015 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Chatbots and Conversational AI | AI-Powered Application |
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2018 | 2018 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Management | Content Management |
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2019 | 2019 |
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Web Content Management | Content Management |
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2013 | 2013 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2024 | 2024 |
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