KAPORAL
20 Boulevard Ampere,
Marseille, 13014,
France
Marseille, 13014,
France
33 4 91 81 00 10
Consumer Packaged Goods
KAPORAL Technographics
KAPORAL Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by KAPORAL and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 550 KAPORAL employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that KAPORAL has purchased the following applications: Microsoft 365 for Collaboration in 2015, Adobe Commerce (ex Magento) for eCommerce in 2014, Geodis TMS for Transportation Management in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems KAPORAL is running and its propensity to invest more and deepen its relationship with Microsoft , Adobe Systems , Front-Commerce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing KAPORAL revenues, which have grown to $115.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for KAPORAL intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
KAPORAL Tech Stack and Enterprise Applications
KAPORAL Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, KAPORAL deployed Microsoft 365 as its Collaboration platform. The company lists Microsoft 365 on its website, indicating the suite is part of its cloud productivity stack used across the organization. The implementation covers KAPORAL's approximately 550 employees in France and is positioned to support corporate collaboration, internal communications, email and document management.
The Microsoft 365 configuration focuses on Collaboration modules such as Exchange Online for email, SharePoint Online for intranet and document libraries, OneDrive for individual file sync, Microsoft Teams for chat and meetings, and Office desktop and web apps for productivity. Operational governance aligns with common Microsoft 365 tenancy practices including centralized tenant administration and Azure Active Directory for identity and access control, enabling role based access and group provisioning. KAPORAL Microsoft 365 Collaboration supports business functions including corporate IT, marketing, merchandising and e-commerce, aligning collaboration, content management and communication workflows.
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KAPORAL eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Commerce (ex Magento) | eCommerce | eCommerce | n/a | 2014 | 2014 |
In 2014, Kaporal implemented Adobe Commerce (ex Magento) as its eCommerce platform. The deployment used Adobe Systems technology to power the consumer-facing storefront on Kaporal.com, and the site front end is implemented with the Magentoon theme and associated front-end extensions to render product pages and category navigation.
Adobe Commerce (ex Magento) was used to deliver core eCommerce functional capabilities including catalog management, product merchandising, shopping cart and checkout workflows, and content management for promotional pages. The implementation emphasized storefront theming and catalog configuration to support SKU presentation, pricing rules, and promotional content under the Magentoon front-end.
Operational coverage included Kaporal s eCommerce, marketing, and operations teams in France, with centralized product and catalog administration and defined content publishing workflows to govern updates to the Adobe Commerce storefront. Governance focused on maintaining consistent merchandising and catalog taxonomy within the Adobe Commerce environment.
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eCommerce | eCommerce |
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2020 | 2021 |
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KAPORAL SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Geodis | Legacy | Geodis TMS | Transportation Management | SCM | n/a | 2016 | 2016 |
In 2016, Kaporal engaged GEODIS under a multi year contract to manage logistics at its Grans site and implemented Geodis TMS for Transportation Management. The engagement covered receiving and warehousing merchandise and preparation of online and in store orders, handling around 10 million garments per year.
Geodis TMS was applied to provide transport management and visibility functions, aligning transport execution with the warehouse modernization program. Transportation Management capabilities inferred in the deployment include shipment planning and scheduling, carrier execution and real time transport visibility to support both ecommerce and retail fulfillment. The TMS supported orchestration of outbound flows from picking and packing through carrier handoff.
Operational coverage was concentrated at the Grans site and spanned warehouse operations, ecommerce order fulfillment and store replenishment processes. Interfaces were established between warehouse operations and the Geodis TMS to synchronize inventory staging and transport execution. The combined warehousing and transport scope reflects an integrated logistics approach for Kaporal's distribution footprint.
Governance for the implementation was driven by the multi year service contract with GEODIS, coordinating warehouse modernization rollouts and transport execution. The arrangement institutionalized transport visibility and execution in Kaporal's logistics and fulfillment functions.
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KAPORAL CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Support | CRM |
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2019 | 2019 |
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Data Management Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2014 | 2014 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2016 | 2016 |
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KAPORAL TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Treasury Management | TRM |
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2017 | 2017 |
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KAPORAL PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2019 | 2019 |
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KAPORAL IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2012 | 2012 |
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IT Decision Makers and Key Stakeholders at KAPORAL
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by KAPORAL Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from KAPORAL IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the KAPORAL digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD KAPORAL Technographics
KAPORAL is a Consumer Packaged Goods organization based in France,
with around 550 employees and annual revenues of $115.0 million.
KAPORAL operates a diverse technology stack with applications such as
Microsoft 365, Adobe Commerce (ex Magento) and Geodis TMS,
covering areas like Collaboration, eCommerce and Transportation Management.
KAPORAL has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft, Adobe Systems and Geodis.
KAPORAL recently adopted applications including
Magnite (ex Rubicon Project) in 2021, AB Tasty Instant Analytics in 2021 and Front-Commerce in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of KAPORAL’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates KAPORAL’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete KAPORAL technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.