Knowledge To Action
Unit 18 Quayside Lodge,
London, SW6 2UZ,
United Kingdom
London, SW6 2UZ,
United Kingdom
44 14 1353-9570
Education
Knowledge To Action Technographics
Knowledge To Action Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Knowledge To Action and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 85 Knowledge To Action employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Knowledge To Action has purchased the following applications: LiveChat for Chatbots and Conversational AI in 2015, Microsoft 365 for Collaboration in 2018, Avanser Call Tracking for Call Tracking and Recording in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Knowledge To Action is running and its propensity to invest more and deepen its relationship with LiveChat, Inc. , Microsoft , Avanser or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Knowledge To Action revenues, which have grown to $12.7 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Knowledge To Action intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Knowledge To Action Tech Stack and Enterprise Applications
Knowledge To Action AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| LiveChat, Inc. | Legacy | LiveChat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2015 | 2015 |
In 2015, Knowledge To Action implemented LiveChat on their website. The deployment uses LiveChat, classified in the Chatbots and Conversational AI category, as a cloud-hosted conversational front end embedded in the LearnToTrade site to manage real-time visitor engagement and web-based customer interaction. Implementation scope focused on the public website where the LiveChat widget was instrumented for session initiation, visitor tracking, and an analytics dashboard for usage monitoring. The customer is an Education provider with about 85 employees, and the LiveChat installation was configured for externally facing support and inquiry handling rather than internal messaging.
Configuration emphasized core Chatbots and Conversational AI capabilities, including chat widget customization, agent routing, canned responses, and persistent chat transcripts for follow-up. Operational coverage targeted customer support and enrollment inquiry workflows, supported by documented chat handling procedures, agent training, and defined hours of availability to govern staffing and escalation. The source notes do not specify integrations with other enterprise systems, so workflows and transcript management remained within the LiveChat environment and agent processes.
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Knowledge To Action Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, Knowledge To Action implemented Microsoft 365 to support Collaboration across its UK education business. The company of approximately 85 employees is using Microsoft 365 on their website and has centralized collaboration tooling under the Microsoft 365 suite.
The implementation leverages Microsoft 365 capabilities including Exchange Online for corporate email, Microsoft Teams for synchronous communication, SharePoint Online and OneDrive for document management and content publishing. These Collaboration capabilities were applied to content development workflows and administrative collaboration typical for an education provider, providing centralized messaging, file sharing, and version control.
Operational coverage spans internal teams responsible for course content creation, student support, and corporate administration, with Microsoft 365 serving as the Collaboration platform across those business functions. Deployment activities included tenant configuration, user provisioning, and role based access controls aligned to document lifecycle and external sharing requirements.
Presence of Microsoft 365 on the public website signals surface level integration for content access or user authentication workflows, and the Microsoft 365 suite is used to centralize email, file sharing, and team messaging for Knowledge To Action.
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Knowledge To Action CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Avanser | Legacy | Avanser Call Tracking | Call Tracking and Recording | CRM | n/a | 2018 | 2018 |
In 2018, Knowledge To Action implemented Avanser Call Tracking on its public website to instrument inbound voice contacts. The deployment is categorized under Call Tracking and Recording and was targeted at improving visibility into web-sourced calls that support marketing and customer acquisition workflows.
The Avanser Call Tracking implementation was configured to capture web-to-call attribution using dynamic number insertion, session-level call tagging, call recording, and aggregated call event logging. Configuration emphasized campaign attribution and call metadata collection, with reporting and dashboards surfaced to marketing and operations staff to align phone leads with digital campaigns.
Deployment was executed as a site-embedded tracking layer running alongside the company website, capturing inbound calls originating from search, paid, and organic channels. Call data and recordings were used operationally by marketing for channel analysis and by sales and customer success for lead qualification and follow up.
Governance focused on centralized administration of tracking numbers, role based access to recordings and reports, and procedures for call handling and data retention. Operational roll out prioritized minimal site disruption and alignment of call handling workflows with existing marketing and sales processes.
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Customer Experience | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2015 | 2015 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2012 | 2012 |
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Marketing Automation | CRM |
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2013 | 2013 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2020 | 2020 |
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PR and Media Communication | CRM |
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2019 | 2019 |
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Knowledge To Action TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2018 | 2018 |
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Governance, Risk and Compliance | TRM |
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2018 | 2018 |
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Knowledge To Action PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2018 | 2018 |
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Knowledge To Action IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Knowledge To Action CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Knowledge To Action
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Knowledge To Action Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Knowledge To Action IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Knowledge To Action digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Knowledge To Action Technographics
Knowledge To Action is a Education organization based in United Kingdom,
with around 85 employees and annual revenues of $12.7 million.
Knowledge To Action operates a diverse technology stack with applications such as
LiveChat, Microsoft 365 and Avanser Call Tracking,
covering areas like Chatbots and Conversational AI, Collaboration and Call Tracking and Recording.
Knowledge To Action has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as LiveChat, Inc., Microsoft and Avanser.
Knowledge To Action recently adopted applications including
SendinBlue in 2021, Cloudflare CDN in 2021 and Genesis Digital Kartra in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Knowledge To Action’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Knowledge To Action’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Knowledge To Action technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.