Laura Geller Beauty
1044 Lexington Ave,
New York, 10021, NY,
United States
New York, 10021, NY,
United States
1 800-625-3874
Manufacturing
Laura Geller Beauty Technographics
Laura Geller Beauty Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Laura Geller Beauty and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 70 Laura Geller Beauty employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Laura Geller Beauty has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2015, Microsoft 365 for Collaboration in 2015, Shopify for eCommerce in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Laura Geller Beauty is running and its propensity to invest more and deepen its relationship with Oracle , Microsoft , PayPal or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Laura Geller Beauty revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Laura Geller Beauty intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Laura Geller Beauty Tech Stack and Enterprise Applications
Laura Geller Beauty ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2015 | 2015 |
In 2015 Laura Geller Beauty implemented Oracle NetSuite ERP as its ERP Financial platform to centralize core finance and inventory workflows for a 70 person specialty manufacturing operation. The engagement was managed internally with a project timeline developed by the client and execution support from NetSuite consultants, aligning the program with the companys accounting and inventory calendars.
Oracle NetSuite ERP deployment focused on standard ERP Financial functional modules, including general ledger, accounts payable, accounts receivable, and inventory management. Configuration work emphasized chart of accounts rationalization, transaction workflow automation for order to cash and procure to pay, and a targeted item master cleanup to rationalize SKUs and inventory attributes.
Integrations were scoped and coordinated with NetSuite consultants to support operational handoffs between purchasing, production planning, and finance, the primary operational coverage areas. The implementation covered company wide financial processing and inventory operations, with configuration choices sized for a mid market manufacturing footprint and simplified operational architecture.
Governance and process change concentrated on role and user policy definition, process re engineering for financial close and inventory controls, and a timeline driven rollout with staged module activation. The program documented user roles and access controls and cleaned item master data to enable consistent transaction posting and inventory valuation under the Oracle NetSuite ERP ERP Financial environment.
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ERP Financial | ERP |
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2018 | 2019 |
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Payment Processing | ERP |
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2021 | 2021 |
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Payment Processing | ERP |
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2020 | 2020 |
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Payment Processing | ERP |
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2020 | 2020 |
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Payment Processing | ERP |
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2020 | 2020 |
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Payment Processing | ERP |
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2020 | 2020 |
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Subscription and Recurring Billing | ERP |
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2020 | 2020 |
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Laura Geller Beauty Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, Laura Geller Beauty implemented Microsoft 365 as its Collaboration platform. The company provisioned Microsoft 365 for its corporate tenancy covering roughly 70 employees, and public-facing site sources indicate they are using Microsoft 365 on their website. The deployment established cloud-hosted collaboration and productivity tooling as the primary channel for email and document workflows.
Functional modules in the Microsoft 365 implementation align with standard Collaboration capabilities, including cloud email, document sharing and co-authoring, file storage and team communication services. Operational governance centers on centralized tenant administration, user provisioning and role based access controls to support marketing, product and operations teams, and configuration of content workflows for creative and catalog assets. The implementation reflects a cloud SaaS architecture with Microsoft 365 serving as the core collaboration layer for Laura Geller Beauty.
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Laura Geller Beauty eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Shopify | Legacy | Shopify | eCommerce | eCommerce | n/a | 2020 | 2020 |
In 2020, Laura Geller Beauty implemented Shopify for eCommerce to support its online storefront and order processing business function. Shopify powers the public website, providing catalog management, storefront presentation, checkout, and order workflow capabilities for the company’s direct to consumer channel.
The deployment leverages Shopify's hosted SaaS architecture with theme driven storefront templates, SKU and product catalog configuration, and built in payment and shipping connector capabilities typical of eCommerce platforms. Operational control for the Shopify administration resides with the e-commerce and marketing teams, which manage content, promotional merchandising, and catalog updates through the Shopify admin console.
Integration scope is focused on the public website and customer checkout flows, using Shopify’s native connectors and API endpoints to export orders and support downstream fulfillment and back office processes. Governance is organized around staged content and theme updates, with e-commerce ownership for pricing, promotions, and order lifecycle orchestration within the Shopify environment.
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eCommerce | eCommerce |
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2020 | 2020 |
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Personalization and Product Recommendations | eCommerce |
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2019 | 2019 |
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Personalization and Product Recommendations | eCommerce |
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2020 | 2020 |
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Personalization and Product Recommendations | eCommerce |
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2020 | 2020 |
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Personalization and Product Recommendations | eCommerce |
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2021 | 2021 |
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Laura Geller Beauty CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Engagement | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2019 | 2019 |
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Customer Loyalty | CRM |
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2019 | 2019 |
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Customer Support | CRM |
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2020 | 2020 |
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Customer Support | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Laura Geller Beauty PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2016 | 2016 |
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Transactional Email | PaaS |
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2019 | 2019 |
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Laura Geller Beauty IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Laura Geller Beauty
| First Name | Last Name | Title | Function | Department | Phone | |
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Vice President, ECommerce & Social Media (Consultant) | VP | Sales | |
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Vice President, Global Product Development | VP | R&D | |
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Vice President Sales & Education | VP | Sales | |
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Purchasing Manager | Manager | Procurement | |
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Founder | CXO | Finance | |
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Senior Accountant | Manager | Finance | |
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VP of Digital | VP | IT | |
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Controller | Director | Finance | |
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VP of Operations | VP | Operations | |
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VP, Production & Sourcing | VP | Procurement | |
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Apps Being Evaluated by Laura Geller Beauty Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Laura Geller Beauty IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Laura Geller Beauty digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Laura Geller Beauty Technographics
Laura Geller Beauty is a Manufacturing organization based in United States,
with around 70 employees and annual revenues of $10.0 million.
Laura Geller Beauty operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Microsoft 365 and Shopify,
covering areas like ERP Financial, Collaboration and eCommerce.
Laura Geller Beauty has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Microsoft and Shopify.
Laura Geller Beauty recently adopted applications including
PayPal Enterprise in 2021, Rebuy Merchandising in 2021 and Gorgias in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Laura Geller Beauty’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Laura Geller Beauty’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Laura Geller Beauty technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.