LIFULL Co., Ltd. Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by LIFULL Co., Ltd. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1300 LIFULL Co., Ltd. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that LIFULL Co., Ltd. has purchased the following applications: Amazon EC2 for Application Hosting and Computing Services in 2017, Appier AIXON for Artificial Intelligence Marketing in 2018, Microsoft 365 for Collaboration in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems LIFULL Co., Ltd. is running and its propensity to invest more and deepen its relationship with Amazon Web Services (AWS) , Appier , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing LIFULL Co., Ltd. revenues, which have grown to $313.2 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for LIFULL Co., Ltd. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon EC2 | Application Hosting and Computing Services | IaaS | n/a | 2017 | 2017 |
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Cloud Storage | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Appier | Legacy | Appier AIXON | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2018 | 2018 |
In 2018, LIFULL Co., Ltd. implemented Appier AIXON, deploying the Appier AIXON Data Intelligence Platform in the Customer Data Science category. The implementation was driven by a need for an AI based platform to operationalize customer intelligence for marketing and broader business use cases, with vendor leadership describing how the tool would support marketing and business decision making.
Configuration focused on core Customer Data Science capabilities, including unified customer profiling, predictive scoring and propensity models, automated audience segmentation, and campaign orchestration and personalization logic. Appier AIXON was configured to build persistent customer profiles and surface model outputs that could be consumed by campaign and analytics workflows.
The deployment ingested web behavioral signals and first party marketing data to feed models and exported audiences and scoring outputs to downstream activation and reporting processes. Operational coverage centered on marketing teams and adjacent business planning functions at LIFULL, aligning data science outputs with campaign execution and business analytics requirements.
Governance emphasized centralized model management and analyst driven configuration, with training and workflow changes to enable marketing teams to interpret AI recommendations and tune campaign rules. The rollout prioritized repeatable model deployment and cross functional workflows, using Appier AIXON to embed AI assisted decision making into marketing and business operations.
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Chatbots and Conversational AI | AI-Powered Application |
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2025 | 2025 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2017 | 2017 |
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Collaboration | Collaboration |
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2017 | 2017 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Experience | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Digital Signing | Content Management |
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2023 | 2024 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2019 | 2019 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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