LLOYD Shoes GmbH Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by LLOYD Shoes GmbH and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1913 LLOYD Shoes GmbH employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that LLOYD Shoes GmbH has purchased the following applications: Klarna Payments for Payment Processing in 2020, softgarden ATS for Applicant Tracking System in 2015, ProCampaign BI for Analytics and BI in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems LLOYD Shoes GmbH is running and its propensity to invest more and deepen its relationship with Klarna , softgarden e-recruiting GmbH , SEAK Software or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing LLOYD Shoes GmbH revenues, which have grown to $154.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for LLOYD Shoes GmbH intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Klarna | Legacy | Klarna Payments | Payment Processing | ERP Financial Management | n/a | 2020 | 2020 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| softgarden e-recruiting GmbH | Legacy | softgarden ATS | Applicant Tracking System | HCM | n/a | 2015 | 2015 |
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Workforce Management | HCM |
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2015 | 2015 |
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ProCampaign | Legacy | ProCampaign BI | Analytics and BI | Analytics and BI | Consultix | 2019 | 2019 |
In 2019, LLOYD Shoes GmbH implemented ProCampaign BI as its central customer engagement and newsletter and loyalty marketing hub. ProCampaign BI was positioned to support CRM and e commerce activities in Germany, centralizing personalized email marketing workflows and loyalty program messaging for marketing and CRM teams.
ProCampaign BI, aligned to the Analytics and BI category, was configured to expose Business Intelligence and reporting functions, with vendor materials referencing reporting, multivariate analysis and optimization capabilities available to LLOYD. The implementation emphasized campaign reporting, A B style test orchestration and optimization workflows to refine messaging and segmentation.
The rollout integrated ProCampaign BI with LLOYDs CRM and e commerce systems and with the companys loyalty program, enabling synchronized customer profiles, segmentation, and campaign orchestration across email channels. Data ingestion and reporting feeds were organized to deliver near real time campaign metrics and to support multivariate analysis within the marketing stack.
Consultix acted as the system integrator for the ProCampaign BI deployment, configuring reporting modules and establishing data connectors for marketing and e commerce operations. Governance centered on centralized campaign planning and a common reporting layer so marketing, CRM and e commerce teams could consume standardized dashboards and structured optimization workflows.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Audio Video and Web Conferencing | Collaboration |
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2017 | 2017 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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eCommerce | eCommerce |
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2018 | 2018 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Call Center | CRM |
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2019 | 2019 |
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CRM | CRM |
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2021 | 2021 |
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CRM | CRM |
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2019 | 2019 |
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Customer Data Platform | CRM |
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2019 | 2019 |
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Customer Loyalty | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Partner Relationship Management | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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Transactional Email | PaaS |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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| First Name | Last Name | Title | Function | Department | Phone | |
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| Date | Company | Status | Vendor | Product | Category | Market |
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