Berlin, 10178,
Germany
LucaNet AG Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by LucaNet AG and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 800 LucaNet AG employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that LucaNet AG has purchased the following applications: Act-On ABM Platform for Account Based Marketing in 2020, Jenkins for API Management in 2022, Personio ATS for Applicant Tracking System in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems LucaNet AG is running and its propensity to invest more and deepen its relationship with Act-On Software , 6sense , Jenkins or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing LucaNet AG revenues, which have grown to $63.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for LucaNet AG intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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| Act-On Software | Legacy | Act-On ABM Platform | Account Based Marketing | CRM | n/a | 2020 | 2020 | In 2020, LucaNet AG deployed the Act-On ABM Platform to support Account Based Marketing across its professional services marketing and revenue teams. The implementation covered account-centric targeting and campaign orchestration at the Germany-based company with about 800 employees, and LucaNet AG is listed as a customer on the vendor site. The Act-On ABM Platform deployment focused on core ABM capabilities including account identification and account scoring, personalized content delivery, campaign orchestration across email and digital channels, and measurement and analytics. Configuration work emphasized centralized account lists, campaign playbooks, lead to account mapping and scoring rules, and operational workflows to align marketing and sales, with governance and campaign approval processes managed by marketing operations and demand generation. | |
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Account Based Marketing | CRM |
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2023 | 2023 |
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Customer Experience | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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| Jenkins | Legacy | Jenkins | API Management | PaaS | n/a | 2022 | 2022 | ||
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Test Automation Platform | PaaS |
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2020 | 2020 |
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Test Automation Platform | PaaS |
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2022 | 2022 |
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Test Automation Platform | PaaS |
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2022 | 2022 |
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Test Automation Platform | PaaS |
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2022 | 2022 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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| Personio | Legacy | Personio ATS | Applicant Tracking System | HCM | n/a | 2022 | 2022 |
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Audio Video and Web Conferencing | Collaboration |
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2018 | 2018 |
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Collaboration | Collaboration |
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2016 | 2016 |
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Collaboration | Collaboration |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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