London, SE24 0PB,
United Kingdom
Mark Allen Holdings Technographics
Mark Allen Holdings Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Mark Allen Holdings and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 480 Mark Allen Holdings employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Mark Allen Holdings has purchased the following applications: BreatheHR HR for Core HR in 2017, Zoom for Audio Video and Web Conferencing in 2020, Zendesk Service for Customer Support in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Mark Allen Holdings is running and its propensity to invest more and deepen its relationship with Breathe HR, a ELMO Company , Teamtailor , Zoom Video Communications or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Mark Allen Holdings revenues, which have grown to $73.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Mark Allen Holdings intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Mark Allen Holdings Tech Stack and Enterprise Applications
Mark Allen Holdings HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Breathe HR, a ELMO Company | Legacy | BreatheHR HR | Core HR | HCM | n/a | 2017 | 2017 |
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Payroll | HCM |
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2017 | 2017 |
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Recruiting, Applicant Tracking System | HCM |
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2020 | 2020 |
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Mark Allen Holdings Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoom Video Communications | Legacy | Zoom | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020 Mark Allen Holdings implemented Zoom for Audio Video and Web Conferencing across its United Kingdom professional services operations. The Zoom implementation is surfaced on the corporate website to provide direct access to meetings and event sessions and to embed live session entry points for clients and prospects.
The deployment leverages Zoom as a cloud-hosted SaaS platform, using standard meeting and webinar capabilities including browser-based joining, native clients, screen sharing and session recording to support client events and internal collaboration. Zoom is presented on the website to simplify attendee access, consistent with category-aligned conferencing and webinar workflows.
Operational coverage spans customer-facing events and internal communications across corporate functions, with the Zoom application embedded on public pages to streamline live session entry. Governance around scheduling, access controls and meeting moderation was centralized to align web-exposed sessions with corporate communications and event workflows.
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Collaboration | Collaboration |
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2016 | 2016 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Mark Allen Holdings CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zendesk | Legacy | Zendesk Service | Customer Support | CRM | n/a | 2016 | 2016 |
In 2016, Mark Allen Holdings implemented Zendesk Service as its primary Customer Support application on its public website. The deployment uses the Zendesk Service cloud hosted platform to centralize inbound web requests into a ticketing system and enable case management for client interactions.
Configuration emphasizes web widget embedding on site pages, customizable ticket forms, automated routing and priority assignment, macros and triggers for agent productivity, and a knowledge base to support self service. Typical Customer Support workflows such as ticket lifecycle management, SLA enforcement and escalation paths are configured to govern agent response and resolution steps.
Operational coverage centers on the customer support and client services teams in the United Kingdom, with the website channel feeding the Zendesk Service instance for front line intake and triage. Governance is implemented through centralized admin controls for ticket routing rules, role based access for agents and managers, and maintained content governance for the knowledge base.
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Customer Support | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2015 | 2015 |
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Mark Allen Holdings PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2020 | 2020 |
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Mark Allen Holdings IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Mark Allen Holdings CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2012 | 2012 |
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IT Decision Makers and Key Stakeholders at Mark Allen Holdings
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| Sales Director | Director | Sales | ||||
| Sales Director | Director | Sales | ||||
| Managing Director | Director | Finance | ||||
| Managing Director | Director | Finance |
Apps Being Evaluated by Mark Allen Holdings Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||