Marketo Data, Technology Stack, and Enterprise Applications
CRM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Demandbase Legacy Demandbase ABX Cloud Account Based Marketing CRM n/a 2020 2020
Account Based Marketing CRM 2018 2018
Account Based Marketing CRM 2020 2020
Account Based Marketing CRM 2017 2018
Call Center CRM 2015 2015
Customer Experience CRM 2021 2021
Data Management Platform CRM 2020 2020
Data Management Platform CRM 2020 2020
Data Management Platform CRM 2017 2017
Data Management Platform CRM 2020 2020
Digital Advertising Platform CRM 2012 2012
Digital Advertising Platform CRM 2020 2020
Digital Advertising Platform CRM 2015 2015
Digital Advertising Platform CRM 2018 2018
Digital Advertising Platform CRM 2020 2020
Marketing Analytics CRM 2020 2020
Marketing Analytics CRM 2014 2014
Marketing Analytics CRM 2015 2015
Marketing Analytics CRM 2019 2019
Marketing Automation CRM 2020 2020
Marketing Automation CRM 2020 2020
Marketing Automation CRM 2007 2007
Marketing Automation CRM 2014 2014
Sales Automation, CRM, Sales Engagement CRM 2015 2015
Tag Management CRM 2020 2020
ITSM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
New Relic Legacy New Relic APM Application Performance Management ITSM n/a 2019 2019
Incident Management ITSM 2018 2018
Content Management
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Application, Web and Enterprise Search Content Management 2016 2016
Digital Asset Management Content Management 2021 2021
Web Content Management Content Management 2013 2013
Collaboration
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Audio Video and Web Conferencing Collaboration 2019 2019
Audio Video and Web Conferencing Collaboration 2018 2018
Collaboration Collaboration 2015 2015
AI-Powered Application
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Chatbots and Conversational AI AI-Powered Application 2016 2016
HCM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Core HR HCM 2015 2015
Core HR HCM 2015 2015
Learning and Development HCM 2016 2016
Recruiting, Applicant Tracking System HCM 2015 2015
Analytics and BI
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Data Warehouse Analytics and BI 2015 2015
ERP Financial Management
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
ERP Financial ERP Financial Management 2011 2013
Expense Management ERP Financial Management 2014 2014
Payment Processing ERP Financial Management 2020 2020
TRM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Governance, Risk and Compliance TRM 2018 2018
Governance, Risk and Compliance TRM 2018 2018
Procurement
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Procurement Procurement 2014 2014
Supplier Relationship Management Procurement 2014 2014
ERP Services and Operations
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Professional Services Automation ERP Services and Operations 2015 2015
Travel Management ERP Services and Operations 2014 2014
CyberSecurity
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Secure Email Gateways (SEGs) CyberSecurity 2020 2020
PaaS
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Transactional Email PaaS 2014 2014
Transactional Email PaaS 2017 2017
IT Decision Makers and Key Stakeholders at Marketo
First Name Last Name Title Function Department Email Phone
No data found
Apps Being Evaluated by Marketo Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Marketo Technographics

Marketo is a Professional services organization based in United States, with around 1500 employees and annual revenues of $400.0 million.

Marketo operates a diverse technology stack with applications such as Demandbase ABX Cloud, Microsoft Azure Cloud Services and New Relic APM, covering areas like Account Based Marketing, Application Hosting and Computing Services and Application Performance Management.

Marketo has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Demandbase, Microsoft and New Relic.

Marketo recently adopted applications including Hotjar in 2021, Akamai CDN in 2021 and Cloudflare CDN in 2021, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Marketo’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Marketo’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Marketo technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.