Marlabs Inc.
One Corporate Place South, 3rd Floor,
Piscataway, 8854, NJ,
United States
Piscataway, 8854, NJ,
United States
1 732-694 1000
Professional Services
Marlabs Inc. Technographics
Marlabs Inc. Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Marlabs Inc. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2300 Marlabs Inc. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
Marlabs Inc. has purchased the following applications: SAP S/4 HANA for ERP Financial in 2018, SAP SuccessFactors Onboarding for Onboarding in 2018, Zoho SalesIQ for Chatbots and Conversational AI in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Marlabs Inc. is running and its propensity to invest more and deepen its relationship with SAP , Zoho Corp. , Collect.chat or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Marlabs Inc. revenues, which have grown to $500.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Marlabs Inc. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Marlabs Inc. Tech Stack and Enterprise Applications
Marlabs Inc. ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP S/4 HANA | ERP Financial | ERP | n/a | 2018 | 2018 |
In 2018, Marlabs Inc. implemented SAP S/4 HANA as the central ERP Financial system to consolidate financial operations and surface real time customer data for faster decision making. The SAP S/4 HANA deployment was executed alongside SAP SuccessFactors and SAP Cloud Platform to address both finance modernization and HR automation objectives.
The technical scope centered on SAP S/4 HANA finance capabilities including core general ledger, accounts receivable, accounts payable, and customer invoicing workflows, while SAP SuccessFactors automated HR functions such as talent management and employee lifecycle processes for over 2,300 employees. SAP Cloud Platform was used as the cloud extension and integration layer to support event driven data flows and process orchestration between customer engagement sources and back end systems.
Integrations explicitly linked SAP S/4 HANA, SAP SuccessFactors, and SAP Cloud Platform to create a unified operational architecture that synchronizes customer data, HR records, and financial transactions. Operational coverage included finance, HR, and client facing operations, with a clear emphasis on enabling a superior digital experience for clients and improved decisioning using real time customer data.
Governance and process changes concentrated on automating HR workflows and centralizing financial processes to support revenue opportunity identification and workforce productivity goals. The implementation positions SAP S/4 HANA as the ERP Financial backbone with cloud extensibility through SAP Cloud Platform to orchestrate customer and employee data for enterprise decisioning.
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Marlabs Inc. HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP SuccessFactors Onboarding | Onboarding | HCM | n/a | 2018 | 2018 |
In 2018, Marlabs Inc. implemented SAP SuccessFactors Onboarding to manage onboarding procedures and maintain employee records using ATS workflows. The SAP SuccessFactors Onboarding deployment was used to standardize new hire processing for HR and Talent Acquisition functions within the United States.
The implementation configured core Onboarding capabilities including new hire task orchestration, electronic document collection and storage, offer and acceptance tracking, and employee record creation across the onboarding lifecycle. The deployment emphasized automation of preboarding steps, hiring manager checklists, and secure capture of compliance documentation, aligning with standard Onboarding functional workflows.
Operational coverage focused on HR and Talent Acquisition teams and interfaced with applicant tracking workflows to consolidate candidate and new hire data into the onboarding module. Governance was implemented through configured approval flows and role based access for HR administrators and hiring managers, with process controls to enforce checklist completion and document retention.
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Marlabs Inc. AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoho Corp. | Legacy | Zoho SalesIQ | Chatbots and Conversational AI | AI-Powered Application | n/a | 2017 | 2017 |
In 2017, Marlabs Inc. implemented Zoho SalesIQ on its public website. Zoho SalesIQ was deployed as a Chatbots and Conversational AI solution to provide an embedded chat widget, real time visitor monitoring, and proactive engagement capabilities to support sales, marketing, and customer support functions. The deployment is oriented around web based engagement, with configuration focused on chat availability, automated greetings, and lead capture flows on the corporate site.
Core functional capabilities implemented include session tracking and visitor context capture, automated conversational messages with handoff to live agents, chat routing and queue management, and conversational analytics for reporting. Governance and operational controls were set up through site level configuration, agent availability schedules, role based access for sales and support teams, and centralized administration of canned responses and reporting. Zoho SalesIQ serves as Marlabs Inc. Chatbots and Conversational AI application for frontline digital engagement and qualification workflows.
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Chatbots and Conversational AI | AI-Powered Application |
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2019 | 2019 |
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Marlabs Inc. Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2017 | 2017 |
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Collaboration | Collaboration |
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2016 | 2016 |
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Marlabs Inc. eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2017 | 2017 |
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Marlabs Inc. CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Account Based Marketing | CRM |
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2022 | 2022 |
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CRM | CRM |
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2016 | 2016 |
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Customer Experience | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Sales Automation | CRM |
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2018 | 2018 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Marlabs Inc. PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2018 | 2018 |
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Apps Development | PaaS |
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2022 | 2022 |
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Marlabs Inc. IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2000 | 2000 |
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Marlabs Inc. CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Marlabs Inc.
| First Name | Last Name | Title | Function | Department | Phone | |
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Senior HR - Employee Relations Manager | Manager | HR | |
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Head Human Resource | Director | HR | |
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HR Manager | Manager | HR | |
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Asst. Vice President - Tech CoE and Alliances | VP | IT | |
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Chief Human Resources Officer | CXO | HR | |
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Apps Being Evaluated by Marlabs Inc. Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Marlabs Inc. IT executives and key decision makers. This section highlights Marlabs Inc.'s latest recorded technology evaluations, including Google Cloud Platform (GCP) for Application Hosting and Computing Services on 2025-02-17. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Marlabs Inc. digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2025-02-17 | Marlabs Inc. | Evaluated | Google Cloud Platform (GCP) | Application Hosting and Computing Services | IaaS |
FAQ - APPS RUN THE WORLD Marlabs Inc. Technographics
Marlabs Inc. is a Professional Services organization based in United States,
with around 2300 employees and annual revenues of $500.0 million.
Marlabs Inc. operates a diverse technology stack with applications such as
SAP S/4 HANA, SAP SuccessFactors Onboarding and Zoho SalesIQ,
covering areas like ERP Financial, Onboarding and Chatbots and Conversational AI.
Marlabs Inc. has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP and Zoho Corp..
Marlabs Inc. recently adopted applications including
Zoominfo Platform in 2022, Bubble Platform in 2022 and Hotjar in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Marlabs Inc.’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Marlabs Inc.’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Marlabs Inc. technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.