Maxi Di Technographics
Maxi Di Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Maxi Di and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1000 Maxi Di employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Maxi Di has purchased the following applications: Blue Yonder Demand Planning (ex JDA Demand Planning) for Demand Forecasting and Planning in 2023, New Relic APM for Application Performance Management in 2018, Amazon EC2 for Application Hosting and Computing Services in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Maxi Di is running and its propensity to invest more and deepen its relationship with Blue Yonder , Cami , New Relic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Maxi Di revenues, which have grown to $300.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Maxi Di intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Maxi Di Tech Stack and Enterprise Applications
Maxi Di SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Blue Yonder | Legacy | Blue Yonder Demand Planning (ex JDA Demand Planning) | Demand Forecasting and Planning | SCM | n/a | 2023 | 2023 |
In 2023, Maxi Di implemented Blue Yonder Demand Planning (ex JDA Demand Planning) as its Demand Forecasting and Planning solution. Blue Yonder publicly listed Maxi Di among customers that selected or extended their footprint in Q2 2023, situating the rollout within a broader vendor expansion that quarter.
The implementation focused on core demand planning capabilities common to Demand Forecasting and Planning, including statistical time series forecasting, SKU-level baseline and seasonality modeling, promotion and event uplift planning, forecast hierarchy configuration, and exception detection workflows. Blue Yonder Demand Planning was configured to support consensus planning and collaborative forecast review cycles, with template-driven forecast inputs and automated forecast generation to standardize planning cadences across trading assortments.
Operational scope centered on merchandising and supply chain demand planning functions, with a phased deployment approach across planning teams and product categories to establish forecast ownership and exception resolution processes. Governance work included defining forecast hierarchies, data quality rules for master item attributes, and structured S&OP alignment processes to integrate demand signals into replenishment and assortment planning activities.
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Warehouse Management | SCM |
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2025 | 2025 |
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Maxi Di ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| New Relic | Legacy | New Relic APM | Application Performance Management | ITSM | n/a | 2018 | 2018 |
In 2018 Maxi Di deployed New Relic APM to instrument its public website. The deployment focuses on Application Performance Management for the e-commerce web footprint, with New Relic APM collecting transaction traces, error analytics, and frontend browser metrics to surface application-level latency and exceptions. Instrumentation was implemented at the web application layer and server runtime, aligning monitoring to web operations and IT engineering teams responsible for the digital storefront.
Configuration emphasizes real-time dashboards, distributed tracing, and alerting tied to service-level indicators, while role-based access controls align visibility to operations and development teams. New Relic APM is used to support observability, incident triage, and root cause analysis workflows for Maxi Di’s website, with telemetry integrated into operational processes. Governance centered on centralized monitoring and alert policies to coordinate cross-functional incident response and ongoing application health management.
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Maxi Di IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon EC2 | Application Hosting and Computing Services | IaaS | n/a | 2018 | 2018 |
In 2018, Maxi Di deployed Amazon EC2 as its Application Hosting and Computing Services platform to host its customer-facing website. Maxi Di is an Italian retail chain with about 1,000 employees and approximately 300,000,000 in revenue, and the implementation specifically supports web storefront and digital customer interactions on maxidi.it.
The Amazon EC2 deployment provides provisioned compute capacity for the web front end and application processes, using standard Application Hosting and Computing Services patterns such as instance provisioning, AMI-based image management, security groups for network control, and VPC-based network isolation. Operational coverage centers on the website, with Maxi Di IT responsible for instance lifecycle management, configuration and patching, and runtime monitoring of Amazon EC2 instances that host the site.
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Maxi Di
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Apps Being Evaluated by Maxi Di Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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