McElroy Metal
1500 Hamilton Road,
Bossier City, 71111, LA,
United States
Bossier City, 71111, LA,
United States
1 800-562-3576
Manufacturing
McElroy Metal Technographics
McElroy Metal Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by McElroy Metal and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 400 McElroy Metal employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that McElroy Metal has purchased the following applications: AP Express for AP Automation in 2025, Olark Live Chat for Chatbots and Conversational AI in 2015, Zoom for Audio Video and Web Conferencing in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems McElroy Metal is running and its propensity to invest more and deepen its relationship with Nivo1 , Oracle , Olark or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing McElroy Metal revenues, which have grown to $50.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for McElroy Metal intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
McElroy Metal Tech Stack and Enterprise Applications
McElroy Metal ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Nivo1 | Legacy | AP Express | AP Automation | ERP | n/a | 2025 | 2025 |
In 2025, McElroy Metal implemented AP Express, an Accounts Payable application, to automate finance and AP workflows across its more than 80 U.S. locations. The North America implementation began in January 2025 and focused on centralizing invoice intake, approvals, and processing across the company's distributed manufacturing and regional finance sites.
AP Express was configured to integrate with JD Edwards for posting and vendor master reconciliation, creating a centralized invoice processing and approval pipeline. Configuration emphasized invoice capture, workflow orchestration, automated approval routing to finance and site controllers, and exception routing for investigations, with inferred module usage aligned to the JD Edwards integration and typical AP processing capabilities.
Governance was restructured to centralize AP visibility and controls, standardize approval policies, and shift transactional processing away from site-level staff to centralized teams. The deployment reduced manual invoice processing from 91% to 15%, improved AP visibility, and enabled staffing efficiency across finance and accounts payable functions.
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ERP Financial | ERP |
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2012 | 2012 |
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ERP Financial | ERP |
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2020 | 2020 |
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McElroy Metal AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Olark | Legacy | Olark Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2015 | 2015 |
In 2015 McElroy Metal implemented Olark Live Chat on its public website, creating a web embedded conversational touchpoint. Olark Live Chat is categorized as Chatbots and Conversational AI and was configured as a real time messaging widget with operator console access, chat transcripts, and visitor monitoring enabled. The deployment emphasized live agent engagement and asynchronous handoffs to capture product and service inquiries from site visitors.
The implementation was scoped to customer facing web properties and supported customer service and sales intake workflows, with front line teams operating through the Olark console to qualify leads and respond to technical questions. Governance centered on chat ownership rules, transcript retention and routing guidelines to ensure consistent handling of incoming conversations. Operational controls focused on staffing and workflow alignment so web chat became a standard channel for inbound inquiries.
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McElroy Metal Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoom Video Communications | Legacy | Zoom | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020, McElroy Metal implemented Zoom as its Audio Video and Web Conferencing solution and exposed meeting access on the company's public website. Zoom is used to provide real time video meetings and web conferencing capabilities for both external and internal interactions.
The deployment leverages Zoom meeting and webinar functionality, screen sharing, and audio conferencing, with meeting access embedded on the website to support customer interactions and scheduled web sessions. The configuration supports browser based and client based access, standard account controls, and web embedding workflows for session join links.
Operational scope covers company wide collaboration for internal teams and customer facing engagements, enabling remote product demonstrations and support conversations. Administration and user provisioning are handled through Zoom account management and website content controls, integrating conferencing into McElroy Metal's existing web presence.
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McElroy Metal Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Web Content Management | Content Management |
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2016 | 2016 |
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Web Content Management | Content Management |
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2021 | 2021 |
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McElroy Metal CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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CRM | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2021 | 2021 |
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McElroy Metal IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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McElroy Metal CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2017 | 2017 |
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IT Decision Makers and Key Stakeholders at McElroy Metal
| First Name | Last Name | Title | Function | Department | Phone | |
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VP Marketing | VP | Marketing | |
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V.P. Sales | VP | Sales | |
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Apps Being Evaluated by McElroy Metal Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from McElroy Metal IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the McElroy Metal digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD McElroy Metal Technographics
McElroy Metal is a Manufacturing organization based in United States,
with around 400 employees and annual revenues of $50.0 million.
McElroy Metal operates a diverse technology stack with applications such as
AP Express, Olark Live Chat and Zoom,
covering areas like AP Automation, Chatbots and Conversational AI and Audio Video and Web Conferencing.
McElroy Metal has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Nivo1, Olark and Zoom Video Communications.
McElroy Metal recently adopted applications including
AP Express in 2025, HubSpot CMS in 2021 and Hubspot Marketing Automation in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of McElroy Metal’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates McElroy Metal’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete McElroy Metal technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.