Mcf
14 Waterloo Place,
London, SW1Y 4AR,
United Kingdom
London, SW1Y 4AR,
United Kingdom
44 20 7968-2762
Banking and Financial Services
Mcf Technographics
Mcf Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Mcf and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Mcf employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Mcf has purchased the following applications: Microsoft 365 for Collaboration in 2017, SendinBlue for Marketing Automation in 2019, Pathwire MailJet for Transactional Email in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Mcf is running and its propensity to invest more and deepen its relationship with Microsoft , AddEvent , Brevo or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Mcf revenues, which have grown to $16.1 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Mcf intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Mcf Tech Stack and Enterprise Applications
Mcf Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2017 | 2017 |
In 2017, Mcf implemented Microsoft 365 to establish cloud-first Collaboration for its United Kingdom financial services operations. The implementation covers the full small-company user base of roughly 10 employees and is visible on the company public website, which references Microsoft 365 components as part of its collaboration and productivity stack.
Microsoft 365 was provisioned as a single-tenant cloud deployment providing core modules aligned to Collaboration, including Exchange Online for email, SharePoint Online and OneDrive for document management and secure file sharing, and Microsoft Teams for chat and meetings. Administrative governance was organized around a centralized tenant administrator and role-based access controls, with configuration focused on secure sharing and standard collaboration workflows for finance and operations teams, and Microsoft 365 is the primary collaboration platform reported by the organization.
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Event Management | Collaboration |
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2019 | 2019 |
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Mcf CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Brevo | Legacy | SendinBlue | Marketing Automation | CRM | n/a | 2019 | 2019 |
In 2019, Mcf implemented SendinBlue as its Marketing Automation solution on its customer-facing website. The implementation at this 10 employee United Kingdom financial services firm focuses on embedding SendinBlue into web workflows to centralize client communications and inbound lead capture.
The SendinBlue deployment leverages typical Marketing Automation capabilities including email campaign management, transactional email delivery, contact list segmentation, and on-site web forms with tracking. Integration is implemented through embedded web forms and front-end tracking scripts placed on the website, with configuration work on consent capture, subscription preference management, campaign templates, and SMTP/API credentials for outbound messaging and delivery control.
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Mcf PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sinch | Legacy | Pathwire MailJet | Transactional Email | PaaS | n/a | 2017 | 2017 |
In 2017 Mcf implemented Pathwire MailJet as its Transactional Email engine to drive website-based customer messaging. The deployment uses Pathwire MailJet on their website to handle automated customer notifications and authentication messages originating from online application and account workflows.
Pathwire MailJet is configured for templated transactional messages, SMTP API integration and webhook event processing for delivery and bounce callbacks, aligning with standard Transactional Email functional workflows. Operational responsibility is concentrated in customer communications and digital operations, with templates and message flows managed through the Pathwire MailJet interface and embedded in website code. Mcf Pathwire MailJet Transactional Email supports customer notification, authentication, and operational messaging business functions.
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Mcf IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Mcf CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Mcf
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Mcf Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Mcf IT executives and key decision makers. This section highlights Mcf's latest recorded technology evaluations, including FIS Cross-Asset Trading and Risk Platform (ex Front Arena) for Trade Order Management System (TOMS) on 2025-08-25, SAP Signavio Process Intelligence for Process Mining on 2025-08-07, and Canvas LMS for Learning and Development on 2025-02-18. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Mcf digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2025-08-25 | Mcf | Evaluated | FIS Global | FIS Cross-Asset Trading and Risk Platform (ex Front Arena) | Trade Order Management System (TOMS) | Investment Management |
| 2025-08-07 | Mcf | Evaluated | SAP | SAP Signavio Process Intelligence | Process Mining | Analytics and BI |
| 2025-02-18 | Mcf | Evaluated | Instructure | Canvas LMS | Learning and Development | HCM |
| 2024-11-21 | Mcf | Evaluated |
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Subscription and Recurring Billing | ERP |
| 2024-08-20 | Mcf | Evaluated |
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Real Estate Property Management | ERP Services and Operations |
FAQ - APPS RUN THE WORLD Mcf Technographics
Mcf is a Banking and Financial Services organization based in United Kingdom,
with around 10 employees and annual revenues of $16.1 million.
Mcf operates a diverse technology stack with applications such as
Microsoft 365, SendinBlue and Pathwire MailJet,
covering areas like Collaboration, Marketing Automation and Transactional Email.
Mcf has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft, Brevo and Sinch.
Mcf recently adopted applications including
Hornetsecurity Zerospam in 2022, Google Cloud Platform (GCP) in 2020 and AddEvent in 2019,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Mcf’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Mcf’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Mcf technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.