Measurematch
Unit 2.05 12-18 Hoxton Street,
London, N1 6NG,
United Kingdom
London, N1 6NG,
United Kingdom
n/a
Professional Services
Measurematch Technographics
Measurematch Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Measurematch and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Measurematch employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Measurematch has purchased the following applications: Accountancy Cloud for ERP Financial in 2018, Microsoft 365 for Collaboration in 2016, Pipedrive CRM for CRM in 2023 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Measurematch is running and its propensity to invest more and deepen its relationship with Accountancy Cloud , Microsoft , GoDaddy or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Measurematch revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Measurematch intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Measurematch Tech Stack and Enterprise Applications
Measurematch ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Accountancy Cloud | Legacy | Accountancy Cloud | ERP Financial | ERP | n/a | 2018 | 2018 |
In 2018 MeasureMatch engaged Accountancy Cloud in the Apps Category to provide scalable, personalised accounting services as the company prepared for a period of rapid growth. MeasureMatch is an online SaaS marketplace founded in 2016 that connects clients, service providers and technology partners, and Accountancy Cloud was positioned to support the finance function through scaling.
Accountancy Cloud implemented automated invoicing processes and introduced subscription-based product billing, while also supporting optimisation of annual R&D tax relief filings. The implementation focused on core accounting workflows, automated invoice generation, subscription billing configuration and ongoing bank reconciliation processes delivered by Accountancy Cloud.
Accountancy Cloud worked with the MeasureMatch team to integrate the accounting service with MeasureMatch's existing software tools and financial workflows, providing continuous reconciliation support and hands-on accounting oversight. Operational coverage centered on the finance and accounting business function, supporting the executive and finance stakeholders during rollout and steady state operations.
Governance was executed through a partnership model where Accountancy Cloud provided tailored, scalable services and operational guidance as MeasureMatch scaled. MeasureMatch moved from strength to strength following the engagement, with automated invoicing, optimised R&D tax relief and the introduction of subscription-based products reported as outcomes.
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Measurematch Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016, Measurematch implemented Microsoft 365 to provide Collaboration capabilities across the small professional services firm. The deployment is referenced on their website and positions Microsoft 365 as the core Collaboration platform supporting internal communications, document collaboration, and team productivity for a roughly 10 person organization.
Microsoft 365 was provisioned to deliver standard cloud productivity modules common to the Collaboration category, including hosted email, cloud document libraries, real time collaboration and conferencing, and personal file sync and sharing. The configuration emphasizes tenant level access controls and role based access workflows to govern content and collaboration, and the implementation scope is focused on core business functions such as operations, delivery, and internal communications rather than external product systems.
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Collaboration | Collaboration |
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2022 | 2022 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Online Meeting Scheduling | Collaboration |
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2019 | 2019 |
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Measurematch CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Pipedrive | Legacy | Pipedrive CRM | CRM | CRM | n/a | 2023 | 2023 |
In 2023 MeasureMatch implemented Pipedrive CRM as its CRM, deploying a cloud hosted SaaS instance of Pipedrive CRM to support commercial operations. The deployment is surfaced on the MeasureMatch website to capture inbound leads and route them into structured sales pipelines, aligning with the companys professional services model and 30 person headcount.
The implementation centers on contact and company records, deal and pipeline management, configurable deal stages, activity tracking and automated stage progression, reflecting standard CRM functional modules. Pipedrive CRM has been configured to support web based lead capture, email activity synchronization and scheduling workflows, with custom fields and reporting configured to suit business development and account qualification processes.
Operational coverage focuses on the commercial organization, including sales and partnerships teams, with system access provisioned for multi user collaboration across the United Kingdom. Governance has been established around pipeline stages, qualification rules and role based access to ensure consistent lead routing and handoff into delivery, and the architecture leverages Pipedrive CRMs cloud SaaS model with web access and standard API support for downstream integrations.
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CRM | CRM |
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2023 | 2023 |
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Customer Experience | CRM |
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2016 | 2016 |
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Customer Support | CRM |
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2018 | 2018 |
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Customer Support | CRM |
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2020 | 2020 |
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Marketing Automation, Sales Automation | CRM |
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2022 | 2022 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2022 | 2022 |
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Measurematch PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2021 | 2021 |
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Measurematch IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Measurematch
| First Name | Last Name | Title | Function | Department | Phone | |
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Lead Developer | Manager | IT | |
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Co-Founder | CXO | Finance | |
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Founder | CXO | Finance | |
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Full Stack Developer | Manager | IT | |
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Strategy and Partnerships Manager | Manager | Operations | |
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Apps Being Evaluated by Measurematch Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Measurematch IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Measurematch digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Measurematch Technographics
Measurematch is a Professional Services organization based in United Kingdom,
with around 10 employees and annual revenues of $1.0 million.
Measurematch operates a diverse technology stack with applications such as
Accountancy Cloud, Microsoft 365 and Pipedrive CRM,
covering areas like ERP Financial, Collaboration and CRM.
Measurematch has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Accountancy Cloud, Microsoft and Pipedrive.
Measurematch recently adopted applications including
Pipedrive CRM in 2023, GoDaddy Webmail in 2022 and Slack Connect in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Measurematch’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Measurematch’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Measurematch technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.