AI Buyer Insights:

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Michelin, an e2open customer evaluated Oracle Transportation Management

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Michelin, an e2open customer evaluated Oracle Transportation Management

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Merlin Tech Stack and Enterprise Applications

Merlin ERP
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Stripe Legacy Stripe Payments Payment Processing ERP n/a 2023 2023
Merlin AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Merlin Tecnologia Legacy Merlin Chatbot Chatbots and Conversational AI AI-Powered Application n/a 2024 2024
In 2024, Merlin deployed Merlin Chatbot on its public website with vendor Merlin Tecnologia, establishing a customer-facing conversational layer. Merlin Chatbot is a Chatbots and Conversational AI application implemented as a web widget to handle customer engagement and first‑line support inquiries through natural language understanding and intent classification. The implementation centers on conversational flows, predefined dialogue templates, and template-based response generation, with an administration console used to update knowledge content and conversation scripts. Operational scope is the website contact channel, supporting customer engagement and support workflows, and the only documented integration surface is the website front-end, with no additional third party system integrations specified.
Merlin Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Google Legacy Google Workspace (Formerly Google G-Suite) Collaboration Collaboration n/a 2021 2021
Merlin CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Marketing Automation CRM 2024 2024
Marketing Automation CRM 2023 2023
Tag Management CRM 2021 2021
Merlin ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Performance Management ITSM 2023 2023
Merlin IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2021 2021
Application Hosting and Computing Services IaaS 2023 2023
Content Delivery Network IaaS 2024 2024

IT Decision Makers and Key Stakeholders at Merlin

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Merlin Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Merlin IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Merlin digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Merlin Technographics
Merlin is a Professional Services organization based in Brazil, with around 12 employees and annual revenues of $1.0 million.
Merlin operates a diverse technology stack with applications such as Stripe Payments, Merlin Chatbot and Google Workspace (Formerly Google G-Suite), covering areas like Payment Processing, Chatbots and Conversational AI and Collaboration.
Merlin has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Stripe, Merlin Tecnologia and Google.
Merlin recently adopted applications including Merlin Chatbot in 2024, Hubspot Marketing Automation in 2024 and Cloudflare CDN in 2024, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Merlin’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Merlin’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Merlin technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.