Santa Monica, 90403-7201, CA,
United States
Mgid Technographics
Mgid Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Mgid and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1 Mgid employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Mgid has purchased the following applications: Hubspot Live Chat for Chatbots and Conversational AI in 2019, Livestorm for Audio Video and Web Conferencing in 2020, Hubspot CRM for CRM in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Mgid is running and its propensity to invest more and deepen its relationship with HubSpot , Livestorm , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Mgid revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Mgid intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Mgid Tech Stack and Enterprise Applications
Mgid AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2019 | 2019 |
In 2019, Mgid implemented Hubspot Live Chat on its public website. Mgid deployed Hubspot Live Chat as a Chatbots and Conversational AI solution to centralize website visitor engagement, capture contact information, and surface inbound queries into its HubSpot environment for follow up.
The deployment uses the browser embedded chat widget connected to HubSpot cloud services, persisting conversation transcripts to the HubSpot conversation inbox and creating or updating contact records. Functional capabilities implemented include proactive chat invites, formless lead capture and a shared inbox workflow tailored to a single operator, supporting sales and customer support functions. Governance was lightweight and operational, focused on inbox routing rules, notification configuration and simple conversational workflows rather than formal multi-site rollout or complex escalation chains.
|
Mgid Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Livestorm | Legacy | Livestorm | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020, Mgid implemented Livestorm as its Audio Video and Web Conferencing application on its public website. The deployment uses Livestorm's browser based SaaS architecture embedded in site pages to host customer facing webinars and live sessions. Implementation scope is website based engagement, serving marketing and external communications for the Professional Services firm.
Configuration focuses on standard Livestorm capabilities such as webinar registration pages, live video sessions, chat and Q&A, recordings and on demand playback, and attendee analytics to support content delivery and audience capture. The Livestorm instance is provisioned to operate without on premises infrastructure, with session orchestration handled through the vendor cloud console and embedded widgets on the site, enabling centralized operational control appropriate for a single employee organization. Governance and workflow are concentrated on scheduling, publishing, and site integration for registration and playback, reflecting a lightweight operational model.
|
|
|
|
|
Collaboration | Collaboration |
|
2016 | 2016 |
|
|
|
|
|
Collaboration | Collaboration |
|
2022 | 2022 |
|
Mgid CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot CRM | CRM | CRM | n/a | 2020 | 2020 |
In 2020, Mgid deployed Hubspot CRM on its website to centralize customer and prospect contact records. The one employee professional services firm uses Hubspot CRM as its primary CRM for sales and marketing contact management, inbound lead capture, and activity tracking on the company website.
The implementation aligns with a web-hosted SaaS architecture, leveraging embedded website forms and tracking to feed contact and engagement data into Hubspot CRM. Configuration focuses on contact and company records, form-based lead capture, deal pipeline management, activity and task management, and templated email sequences, with operational coverage concentrated on sales and marketing workflows for the single-user environment.
|
|
|
|
|
Customer Support | CRM |
|
2018 | 2018 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2019 | 2019 |
|
|
|
|
|
Marketing Automation | CRM |
|
2021 | 2021 |
|
Mgid ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
IT Service Management | ITSM |
|
2022 | 2022 |
|
Mgid IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2022 | 2022 |
|
|
|
|
|
Cloud Storage | IaaS |
|
2021 | 2021 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2022 | 2022 |
|
IT Decision Makers and Key Stakeholders at Mgid
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Mgid Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2025-07-04 | Mgid | Evaluated | Chatbase | Chatbase | Chatbots and Conversational AI | AI-Powered Application |
| 2024-11-15 | Mgid | Evaluated | Accenture | Accenture Alnova | Core Banking | ERP Services and Operations |
| 2024-09-16 | Mgid | Evaluated | Finastra | Finastra Misys FusionBanking Loan IQ | Loan Management | ERP Services and Operations |