Foshan, 528311,
China
Midea Group Technographics
Midea Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Midea Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 134897 Midea Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Midea Group has purchased the following applications: In-House ATS for Applicant Tracking System in 2013, Hi Platform Chat for Chatbots and Conversational AI in 2017, Magnolia CMS for Content Management in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Midea Group is running and its propensity to invest more and deepen its relationship with In-House Applications , Hi Platform , Magnolia International or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Midea Group revenues, which have grown to $39.01 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Midea Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Midea Group Tech Stack and Enterprise Applications
Midea Group HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| In-House Applications | Legacy | In-House ATS | Applicant Tracking System | HCM | n/a | 2013 | 2013 |
In 2013, Midea Group deployed the In-House ATS, an Applicant Tracking System, on its corporate website to capture applicant flow and centrally publish job postings. The In-House ATS is positioned to support Talent Acquisition and HR teams by centralizing candidate intake and routing applications through defined recruitment stages.
Configuration focused on core Applicant Tracking System capabilities, including job requisition management, candidate profile and resume parsing, pipeline tracking, interview scheduling, and offer workflow orchestration. The implementation included configurable recruitment stages, role-based access controls for recruiters and hiring managers, and automated candidate communications to support consistent selection workflows.
The In-House ATS is integrated with Midea Group's public career site for direct applicant capture and job posting publication, and it feeds applicant records into internal HR workflows for recruitment and talent management. Governance is enforced through centralized workflow configuration and recruiter access policies, enabling Talent Acquisition to manage requisitions, candidate pipelines, and interview coordination from the ATS.
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Midea Group AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Hi Platform | Legacy | Hi Platform Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2017 | 2017 |
In 2017, Midea Group implemented Hi Platform Chat, a Chatbots and Conversational AI application. The vendor lists Midea Group as a customer on its site, indicating the deployment of conversational interfaces to support the company’s service and customer engagement channels.
Hi Platform Chat was configured with core conversational capabilities including natural language understanding, intent classification, multi-turn dialog handling, knowledge base management, session management, and escalation triggers for human handoff. The implementation focused on service-related business functions such as customer support and post-sales inquiry handling, and included governance processes for conversation content updates and escalation rules, consistent with Chatbots and Conversational AI deployments at scale.
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Midea Group Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Magnolia International | Legacy | Magnolia CMS | Content Management | Content Management | n/a | 2019 | 2019 |
In 2019, Midea Group deployed Magnolia CMS on its corporate website, adopting Magnolia CMS as its Content Management platform. The implementation centralized web content authoring and template-driven publishing for marketing and corporate communications teams, and configured component-based templates and structured page models to support product and corporate information delivery. The deployment targeted the public site and editorial teams responsible for multilingual content and brand consistency.
Functional configuration emphasized in-browser content editing, templating, digital asset management capabilities, and editorial workflows with role-based access controls and scheduled publishing to enforce governance. The solution positioned Magnolia CMS to support marketing, web operations, and corporate communications by standardizing authoring, approval, and publishing lifecycles, while leaving integrations to backend systems unspecified in available source details. Midea Group Magnolia CMS Content Management is therefore presented as the central web content platform powering the company website.
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Midea Group IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Midea Group
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Midea Group Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||