Midland Chilled Foods
Unit 3 & 4, Midland Chilled Foods Ltd, Electrium Point, Ashmore Lake Way,
Willenhall, WV12 4HD,
United Kingdom
Willenhall, WV12 4HD,
United Kingdom
44 19 0236-6004
Manufacturing
Midland Chilled Foods Technographics
Midland Chilled Foods Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Midland Chilled Foods and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 250 Midland Chilled Foods employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Midland Chilled Foods has purchased the following applications: Microsoft Dynamics GP for ERP Financial in 2022, Microsoft Dynamics GP - Sales Management for Sales Automation in 2022, Microsoft Dynamics GP - Procurement Module for Procurement in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Midland Chilled Foods is running and its propensity to invest more and deepen its relationship with Microsoft , Google , Amazon Web Services (AWS) or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Midland Chilled Foods revenues, which have grown to $30.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Midland Chilled Foods intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Midland Chilled Foods Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics GP | ERP Financial | ERP Financial Management | mhance | 2022 | 2022 |
In 2022 Midland Chilled Foods implemented Microsoft Dynamics GP as its ERP Financial platform to standardize core finance, sales and stock control functions across the business. The rollout addressed capacity to support 40 users handling 1,300 customer accounts, 2,500 active stock items and more than 450 orders per day with orders ranging from 10 to over 100 lines, and it was delivered with implementation partner mhance to overcome restrictions of an old UNIX based system.
Microsoft Dynamics GP was configured to cover core business applications including financials, sales and purchasing, stock control and expanded data access and BI capability. Specific mhance add-on modules were implemented for telesales, load scheduling, catchweights and inter-site transfers, and a pricing module was populated with over 80,000 customer specific prices to enable faster, lower error price updates. Order capture workflows were reconfigured to provide improved visibility of stock and order history, order templates, price negotiation facilities and catalogue search functionality.
Operational coverage extended across sales, telesales, purchasing, warehouse and finance functions, and day to day warehouse operations saw inventory management updated to allow splitting inventory into manageable sections for regular stock counts. Process changes supported pick, pack, ship cycles where delivery lead time improved by three hours, and load scheduling and inter-site transfer modules adjusted fulfillment sequencing and logistics coordination.
Governance emphasized stronger data access and business intelligence, enabling users to retrieve more operational data for order handling and pricing decisions, and IT oversight was centralized through the mhance delivered configuration. Users were given role-aligned access to transaction histories and price negotiation tools, which altered frontline order capture and pricing governance workflows.
Documented outcomes include faster, lower error pricing updates, tangible improvements in order capture and inventory counting processes, and a three hour improvement in delivery lead time within pick, pack, ship cycles following the Microsoft Dynamics GP implementation.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics GP - Sales Management | Sales Automation | CRM | mhance | 2022 | 2022 |
In 2022, Midland Chilled Foods implemented Microsoft Dynamics GP - Sales Management as a Sales Automation solution. The rollout targeted core sales and inventory workflows for a UK wholesaler operating with 40 users, 1,300 customer accounts, 2,500 active stock items and more than 450 orders per day with 10 to 100 plus lines per order.
Microsoft Dynamics GP delivered core financials, sales, purchasing, stock control and BI capability, with the Microsoft Dynamics GP - Sales Management configuration focused on centralized customer pricing, order capture and catalogue search. Specific m-hance add-on modules were deployed for telesales, load scheduling, catchweights and inter-site transfers, and over 80,000 customer specific prices were brought into the sales module to support negotiated pricing and order templates.
m-hance led the implementation to overcome restrictions of an old UNIX based system while improving visibility of stock and order history. Operational coverage extended across telesales, warehouse pick pack and ship cycles, purchasing and finance, and inter-site inventory movements, enabling tighter inventory segmentation for regular stock counts and load scheduling orchestration.
Governance changes emphasized role based data access and BI reporting to give users faster, more informed access to sales and pricing data, and to standardize pricing update processes. Outcomes documented in the deployment included faster, lower error pricing updates, improved order capture and catalogue search, inventory split capability for stock counts, and a three hour improvement in delivery lead time within pick pack ship cycles.
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Tag Management | CRM |
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2021 | 2021 |
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Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics GP - Procurement Module | Procurement | Procurement | mhance | 2022 | 2022 |
In 2022 Midland Chilled Foods implemented Microsoft Dynamics GP - Procurement Module to centralize Procurement processes across purchasing, order capture, stock control and pricing, with implementation support from m-hance. The deployment leveraged Microsoft Dynamics GP as the core ERP platform for financials, sales and purchasing while extending Procurement capabilities through the Microsoft Dynamics GP - Procurement Module to address high-volume wholesale distribution requirements.
Configuration included loading over 80,000 customer specific prices into the Procurement module and enabling accelerated pricing updates with fewer errors, catalogue search, order templates and price negotiation facilities. Specific m-hance add-on modules configured alongside the core application included telesales, load scheduling, catchweights and inter-site transfers, supporting order capture workflows and procurement-oriented inventory controls.
Operational scope covered approximately 40 users managing 1,300 customer accounts, 2,500 active stock items and more than 450 orders per day with 10 to 100 plus lines per order, aligning Procurement with sales, stock control and BI reporting for improved visibility. Inventory management was restructured to split inventory into manageable sections for regular stock counts, and delivery lead time improved by three hours in pick, pack and ship cycles, reflecting changes to warehouse and order fulfilment sequencing.
Governance and process rework focused on tighter cross‑functional workflows between procurement, telesales, warehouse operations and finance, with m-hance delivering configuration, data loading and go live support. Users reported faster access to richer data, summarized by IT Manager Kieren Briscoe who said users now have quicker access to more data so they can perform their roles in a more informed and personally satisfying way, demonstrating the Procurement implementation s alignment with operational and commercial priorities.
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2023 | 2023 |
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Content Delivery Network | IaaS |
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2024 | 2024 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2024 | 2024 |
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Secure Web Gateways (SWG) | CyberSecurity |
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2016 | 2016 |
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IT Decision Makers and Key Stakeholders at Midland Chilled Foods
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Midland Chilled Foods Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Midland Chilled Foods Technographics
Midland Chilled Foods is a Manufacturing organization based in United Kingdom,
with around 250 employees and annual revenues of $30.0 million.
Midland Chilled Foods operates a diverse technology stack with applications such as
Microsoft Dynamics GP, Microsoft Dynamics GP - Sales Management and Microsoft Dynamics GP - Procurement Module,
covering areas like ERP Financial, Sales Automation and Procurement.
Midland Chilled Foods has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft.
Midland Chilled Foods recently adopted applications including
Amazon CloudFront in 2024, Microsoft Entra ID (formerly Azure Active Directory) in 2024 and Google Cloud Platform (GCP) in 2023,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Midland Chilled Foods’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Midland Chilled Foods’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Midland Chilled Foods technographics profile,
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