List of Microsoft Dynamics GP - Sales Management Customers
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Since 2010, our global team of researchers has been studying Microsoft Dynamics GP - Sales Management customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Microsoft Dynamics GP - Sales Management for Sales Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Microsoft Dynamics GP - Sales Management for Sales Automation include: Strong Industries, a United States based Manufacturing organisation with 200 employees and revenues of $50.0 million, Acorn Industrial Services, a United Kingdom based Distribution organisation with 143 employees and revenues of $41.0 million, Midland Chilled Foods, a United Kingdom based Manufacturing organisation with 250 employees and revenues of $30.0 million, The Masters Golf Company, a United Kingdom based Distribution organisation with 44 employees and revenues of $15.0 million, Charles R Wynne, a Ireland based Consumer Packaged Goods organisation with 50 employees and revenues of $3.0 million and many others.
Contact us if you need a completed and verified list of companies using Microsoft Dynamics GP - Sales Management, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Acorn Industrial Services | Distribution | 143 | $41M | United Kingdom | Microsoft | Microsoft Dynamics GP - Sales Management | Sales Automation | 2018 | n/a |
In 2018, Acorn Industrial Services implemented Microsoft Dynamics GP - Sales Management to centralize order handling and customer account workflows. The deployment concentrated Sales Automation capabilities on day to day sales administration at the Rotherham branch, aligning the sales advisor role with structured order entry and pricing verification processes.
Microsoft Dynamics GP - Sales Management was configured to support core sales activities described in role-level processes, including inbound sales enquiry handling, stock and pricing checks, and sales order processing. Configuration emphasized order capture, customer account records, pricing verification and stock availability checks, with Microsoft Dynamics GP - Sales Management serving as the authoritative system for order-to-cash related tasks.
The implementation integrated live use of Microsoft Excel spreadsheets for pricing and reporting and interfaced operationally with a web based sourcing tool used by sales advisors, while maintaining manual sourcing interactions with purchasing when items were unavailable. Operational coverage included the sales team and customer service functions at the Rotherham branch, and the system supported interactions between sales, purchasing and branch management.
Governance workstreams focused on embedding administrative standards, escalation protocols to the Branch Manager and rules for handling confidential customer information. Process adjustments documented decision authority for day to day sales tasks and ensured consistent use of Microsoft Dynamics GP - Sales Management across sales advisors, with workflows mapped to telephone, email and web based enquiry channels.
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Charles R Wynne | Consumer Packaged Goods | 50 | $3M | Ireland | Microsoft | Microsoft Dynamics GP - Sales Management | Sales Automation | 2023 | mhance |
In 2023, Charles R Wynne implemented Microsoft Dynamics GP - Sales Management as a Sales Automation solution. The deployment targeted core financials and sales order processing for the 50-employee Irish agricultural supplier that handles 30,000 tonnes of grain, distributes to over 300 customers, and services 1,000 customers.
The implementation comprised the full set of Microsoft Dynamics GP financial accounting and sales order processing modules, delivering batch traceability, stock management, reporting, and one-click Excel export capabilities. The Microsoft Dynamics GP - Sales Management deployment used Microsoft SQL Server as its backend and was configured to support complex grain transaction workflows and harvesting activities.
mhance acted as the implementation partner and performed custom configuration and a structured training program, which enabled a go-live with 10 users on core financials. Integration points documented in the engagement include the Microsoft SQL Server backend and compatibility with Microsoft Dynamics CRM for customer and sales data synchronization.
Operational coverage included accounting, inventory, operations, and sales functions across Wynne’s distribution operations in Ireland, with governance anchored in the vendor partner configuration and the company IT team. Outcomes explicitly reported by the customer include improved visibility of business information, batch traceability, streamlined stock reporting, and user satisfaction as noted by the office manager.
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Midland Chilled Foods | Manufacturing | 250 | $30M | United Kingdom | Microsoft | Microsoft Dynamics GP - Sales Management | Sales Automation | 2022 | mhance |
In 2022, Midland Chilled Foods implemented Microsoft Dynamics GP - Sales Management as a Sales Automation solution. The rollout targeted core sales and inventory workflows for a UK wholesaler operating with 40 users, 1,300 customer accounts, 2,500 active stock items and more than 450 orders per day with 10 to 100 plus lines per order.
Microsoft Dynamics GP delivered core financials, sales, purchasing, stock control and BI capability, with the Microsoft Dynamics GP - Sales Management configuration focused on centralized customer pricing, order capture and catalogue search. Specific m-hance add-on modules were deployed for telesales, load scheduling, catchweights and inter-site transfers, and over 80,000 customer specific prices were brought into the sales module to support negotiated pricing and order templates.
m-hance led the implementation to overcome restrictions of an old UNIX based system while improving visibility of stock and order history. Operational coverage extended across telesales, warehouse pick pack and ship cycles, purchasing and finance, and inter-site inventory movements, enabling tighter inventory segmentation for regular stock counts and load scheduling orchestration.
Governance changes emphasized role based data access and BI reporting to give users faster, more informed access to sales and pricing data, and to standardize pricing update processes. Outcomes documented in the deployment included faster, lower error pricing updates, improved order capture and catalogue search, inventory split capability for stock counts, and a three hour improvement in delivery lead time within pick pack ship cycles.
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Strong Industries | Manufacturing | 200 | $50M | United States | Microsoft | Microsoft Dynamics GP - Sales Management | Sales Automation | 2016 | n/a |
In 2016, Strong Industries implemented Microsoft Dynamics GP - Sales Management as its Sales Automation platform to centralize order processing and invoice-to-cash activity across its finance, purchasing and sales functions in the United States. The deployment targeted midmarket manufacturing operations with a focus on standardizing sales order entry, order invoicing and payment application workflows.
The implementation configured Microsoft Dynamics GP - Sales Management to use core sales modules alongside finance, purchasing, payables and receivables capabilities. Functional workflows established included order entry through invoicing, application of customer payments, bank deposit recording, processing of vendor checks and credit card payments, and the handling of customer financing transactions where staff processed Greensky financing. The configuration reflected operational requirements captured by accounting staff experienced in Microsoft Great Plains finance and sales modules.
Integrations were explicitly built to support processing of Greensky financing with customers, and the solution aligned transactional flows between sales order management and core accounting ledgers. Operational coverage spanned accounting, purchasing and sales teams at Strong Industries headquarters and US operations, consolidating order and payment records into Microsoft Dynamics GP - Sales Management.
Governance emphasized role based access and cross functional process handoffs, with accounting assistants cross trained in payables and receivables to support reconciliations, mail and payment handling, and invoice processing. Workflows were restructured to centralize invoicing and payment application under the Sales Automation system, improving procedural consistency for order-to-cash and procure-to-pay activities.
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The Masters Golf Company | Distribution | 44 | $15M | United Kingdom | Microsoft | Microsoft Dynamics GP - Sales Management | Sales Automation | 2021 | mhance |
In 2021, The Masters Golf Company implemented Microsoft Dynamics GP - Sales Management to improve day-to-day purchasing and sales processes and to gain better customer insight. The Masters Golf Company implemented Microsoft Dynamics GP - Sales Management for Sales Automation across its UK and Europe distribution operations supplying pro shops, distributors and retail stores.
The deployment provisioned core modules of Microsoft Dynamics GP including Financials, Sales and Purchasing, together with the platform's data access and business intelligence capabilities. Automated Data Capture and barcoding were configured to simplify data entry, reduce paper trails, increase picking accuracy and provide improved visibility of stock availability without reliance on manual stock takes. Masters Golf enabled input from wirelessly connected devices so captured transaction and inventory data flow directly into Microsoft Dynamics GP - Sales Management.
Operational coverage focused on purchasing, warehouse picking, field sales and information systems, aligning sales workflows with inventory and purchasing processes. The implementation integrated wirelessly connected barcode devices into transaction flows and synchronized inventory visibility inside Microsoft Dynamics GP - Sales Management to support order fulfillment and stock control.
The project was delivered with implementation partner mhance, which configured automated data capture and field sales information flows as part of the rollout. Governance emphasized standardized sales and purchasing processes and reduced manual stock reconciliation through barcode driven transactions, and the company reported major benefits in areas such as field sales and information systems according to Group Accountant Michael Sutton.
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