MSDSonline
350 North Orleans, Suite 950,
Chicago, 60654, IL,
United States
Chicago, 60654, IL,
United States
1 312-881-2000
Consumer Packaged Goods
MSDSonline Technographics
MSDSonline Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by MSDSonline and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 300 MSDSonline employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that MSDSonline has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2015, LiveChat for Chatbots and Conversational AI in 2014, Microsoft 365 for Collaboration in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems MSDSonline is running and its propensity to invest more and deepen its relationship with Oracle , LiveChat, Inc. , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing MSDSonline revenues, which have grown to $30.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for MSDSonline intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
MSDSonline Tech Stack and Enterprise Applications
MSDSonline ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2015 | 2015 |
In 2015, MSDSonline implemented Oracle NetSuite ERP as its core ERP Financial platform. The deployment leveraged Oracle NetSuite ERP as a cloud SaaS instance to centralize finance operations, with configuration focused on core financial modules including general ledger, accounts payable, accounts receivable, billing and financial reporting functions consistent with ERP Financial workflows.
The implementation targeted finance and accounting as primary business functions, standardizing the chart of accounts and instituting centralized control points for month end close and revenue recognition processes. Architectural choices emphasized a single multi-tenant cloud instance supporting shared financial processes across the organization, with configuration and role based controls to align accounting, order to cash, and procurement workflows under the Oracle NetSuite ERP environment.
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MSDSonline AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| LiveChat, Inc. | Legacy | LiveChat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2014 | 2014 |
In 2014, MSDSonline implemented LiveChat on its public website. MSDSonline, a United States based Consumer Packaged Goods firm with roughly 300 employees, deployed LiveChat as part of its Chatbots and Conversational AI tooling to enable real time visitor engagement and web-based customer interaction.
The implementation centers on a website-embedded LiveChat widget that interfaces with LiveChat's cloud messaging stack, providing capabilities aligned with Chatbots and Conversational AI such as real time messaging, proactive chat invitations, canned responses, and transcript capture. Operational use is focused on customer support and sales-facing teams through the LiveChat agent console, enabling visitor routing, chat session management, and integration into established web support workflows, consistent with conversational application patterns for site-based customer engagement.
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MSDSonline Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, MSDSonline implemented Microsoft 365 as its primary Collaboration platform, a deployment that is referenced on the company website. The adoption of Microsoft 365 positions the application as the foundation for corporate productivity and external content engagement tied to the site.
The Microsoft 365 implementation encompasses standard Collaboration capabilities including Microsoft Teams for real time chat and meetings, Exchange Online for enterprise email, SharePoint Online for intranet and document management, and OneDrive for user file sync and sharing. Identity and access management are centered on Azure Active Directory, which provides single sign on and centralized account provisioning across Microsoft 365 workloads.
Operational responsibility for Microsoft 365 is organized across core corporate functions, including product, sales, customer support, and finance, with tenant level administration and role based access controls governing site and content permissions. Governance focuses on SharePoint site lifecycle rules, Teams workspace naming and retention policies, and centralized user provisioning through Azure Active Directory, reflecting standard Collaboration category governance and operational controls.
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MSDSonline CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Marketing Automation | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2018 | 2018 |
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MSDSonline ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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IT Service Management | ITSM |
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2020 | 2020 |
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MSDSonline PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2019 | 2019 |
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MSDSonline IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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MSDSonline CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2015 | 2015 |
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IT Decision Makers and Key Stakeholders at MSDSonline
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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President and CEO | CXO | Finance | |
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VP-Operations & Customer Care | VP | Customer Service | |
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VP, Technology | VP | IT | |
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Apps Being Evaluated by MSDSonline Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from MSDSonline IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the MSDSonline digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD MSDSonline Technographics
MSDSonline is a Consumer Packaged Goods organization based in United States,
with around 300 employees and annual revenues of $30.0 million.
MSDSonline operates a diverse technology stack with applications such as
Oracle NetSuite ERP, LiveChat and Microsoft 365,
covering areas like ERP Financial, Chatbots and Conversational AI and Collaboration.
MSDSonline has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, LiveChat, Inc. and Microsoft.
MSDSonline recently adopted applications including
Atlassian Jira Service Desk in 2020, Microsoft 365 in 2019 and Twilio Sendgrid in 2019,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of MSDSonline’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates MSDSonline’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete MSDSonline technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.