AI Buyer Insights:

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

MStart Plus Tech Stack and Enterprise Applications

MStart Plus Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Zoom Video Communications Legacy Zoom Audio Video and Web Conferencing Collaboration n/a 2020 2020
In 2020, MStart Plus implemented Zoom as an Audio Video and Web Conferencing solution and embedded Zoom on its public website to facilitate client-facing meetings and direct session joins. The deployment uses the Zoom cloud SaaS platform with meeting links and scheduling surfaced on web pages and provisioned to staff across consulting, sales, and operations functions, aligning the application with client engagement and service delivery workflows. Configuration focused on standard conferencing capabilities such as video meetings, screen sharing, recording, and scheduling, with Zoom meeting widgets embedded for direct join from the site. Operational governance centers on centralized account provisioning, meeting access controls, and consistent scheduling practices to support consultants and client managers, documenting MStart Plus Zoom Audio Video and Web Conferencing use for professional services with an emphasis on web-embedded meeting flows and staff-facing account controls.
Collaboration Collaboration 2022 2022
MStart Plus eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Automattic Legacy WooCommerce eCommerce eCommerce n/a 2022 2022
In 2022, MStart Plus implemented WooCommerce on its corporate website to provision eCommerce functionality for online sales and client-facing transactions. The deployment uses WooCommerce from Automattic as the application layer for eCommerce, running on the company website and managed through the site content stack. The implementation centers on standard WooCommerce modules including a product and service catalog, shopping cart and checkout flows, customer account and order management, and pricing and tax configuration. Configuration work emphasized catalog structuring for professional services, checkout customization to capture client details, and CMS-driven content management using the website platform that hosts WooCommerce. Operational ownership is scoped to the site and web operations team within MStart Plus, with business function impact across sales, marketing, and client services. Governance is handled through website content and commerce workflows, with edits and product updates managed in the WordPress admin interface and commerce operations aligned to existing marketing and service delivery processes.
MStart Plus CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Google Legacy Google Tag Manager Tag Management CRM n/a 2021 2021
In 2021, MStart Plus deployed Google Tag Manager on its corporate website. MStart Plus implemented Google Tag Manager as a Tag Management solution to centralize browser-side tag control and reduce direct edits to page source. The implementation is structured around a single Google Tag Manager container embedded in site pages, using tags, triggers, and variables to orchestrate client-side scripts and event collection. Functional configuration emphasizes container-level governance, with a client-side data layer surfaced to capture page and event attributes for marketing and analytics tags. Operational ownership aligns with marketing and analytics teams managing workspaces and publish approvals through role-based access controls inside Google Tag Manager, standardizing tag governance and deployment for the website.
MStart Plus IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Network Management and Monitoring IaaS 2018 2018

IT Decision Makers and Key Stakeholders at MStart Plus

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by MStart Plus Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from MStart Plus IT executives and key decision makers. This section highlights MStart Plus's latest recorded technology evaluations, including BMC Helix Discovery for Hardware Asset Management (HAM), Software Asset Management (SAM), IT Asset Management (ITAM), SaaS Spend Management on 2025-01-27. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the MStart Plus digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
2025-01-27 MStart Plus Evaluated BMC Software BMC Helix Discovery Hardware Asset Management (HAM), Software Asset Management (SAM), IT Asset Management (ITAM), SaaS Spend Management IT Asset Management
FAQ - APPS RUN THE WORLD MStart Plus Technographics
MStart Plus is a Professional Services organization based in Croatia, with around 250 employees and annual revenues of $40.0 million.
MStart Plus operates a diverse technology stack with applications such as Zoom, WooCommerce and Google Tag Manager, covering areas like Audio Video and Web Conferencing, eCommerce and Tag Management.
MStart Plus has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Zoom Video Communications, Automattic and Google.
MStart Plus recently adopted applications including Google Workspace (Formerly Google G-Suite) in 2022, WooCommerce in 2022 and Google Tag Manager in 2021, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of MStart Plus’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates MStart Plus’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete MStart Plus technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.