Morrisville, 27560, NC,
United States
Netsertive Technographics
Netsertive Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Netsertive and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 300 Netsertive employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Netsertive has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2013, Google Workspace (Formerly Google G-Suite) for Collaboration in 2012, Zoominfo Platform for Account Based Marketing in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Netsertive is running and its propensity to invest more and deepen its relationship with Oracle , Google , Zoominfo or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Netsertive revenues, which have grown to $45.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Netsertive intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Netsertive Tech Stack and Enterprise Applications
Netsertive ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2013 | 2013 |
In 2013, Netsertive implemented Oracle NetSuite ERP to centralize finance, billing, and revenue management for its professional services operations. The deployment targeted ERP Financial capabilities and was scoped to support the companys corporate finance and accounting functions across its United States operations for a 300 employee organization.
Oracle NetSuite ERP was configured to deliver core financial management including general ledger, accounts payable, accounts receivable, billing and revenue recognition, together with real time financial reporting and period close orchestration. The implementation emphasized chart of accounts standardization, role based access controls, and automation of invoice to cash and procure to pay workflows consistent with ERP Financial best practices. Governance focused on centralizing finance process ownership and establishing workflow approval controls to align accounting and billing across departments.
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Netsertive Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2012 | 2012 |
In 2012, Netsertive deployed Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. The deployment established Google Workspace (Formerly Google G-Suite) as the backbone for corporate email, calendaring and document collaboration across Netsertive's business functions including sales, marketing and professional services.
The configuration centers on Gmail, Calendar, Google Drive including Shared Drives, Docs, Sheets and Slides, and the Google Admin console for tenant and user management. Standard Collaboration capabilities such as real-time editing, commenting, version history, group-based access controls and mobile device management are used to manage content lifecycle and distributed team collaboration.
Governance is implemented through the Google Admin console with domain management, role-based administrative delegation, group provisioning and configurable retention and routing policies, aligning account lifecycle and access controls with corporate IT workflows. The Google Workspace (Formerly Google G-Suite) deployment serves as Netsertive Collaboration foundation across its United States operations and supports centralized administration and cross-functional collaboration workflows.
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Netsertive CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoominfo | Legacy | Zoominfo Platform | Account Based Marketing | CRM | n/a | 2021 | 2021 |
In 2021 Netsertive implemented Zoominfo Platform to extend its Account Based Marketing capabilities directly on its website. The deployment focused on surfacing account level intelligence and web audience signals to support targeted outreach and online engagement, with Zoominfo Platform serving as the primary data and targeting layer for marketing-led account engagement.
The implementation emphasized category-aligned modules including account and contact enrichment, intent signal ingestion, audience segmentation, and visitor tracking for web-based personalization and ad targeting. Configuration centered on curated account lists, automated enrichment workflows to maintain contact quality, and orchestration rules that align intent signals with marketing communications.
Operational coverage spanned marketing and demand generation functions, where the Zoominfo Platform integration with the corporate website enabled audience activation, lead capture augmentation, and dynamic content targeting. Governance was organized around list stewardship and campaign orchestration processes managed by marketing, with role-based access to enrichment and segmentation tools to preserve data quality and consistent account treatment.
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CRM | CRM |
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2013 | 2013 |
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CRM | CRM |
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2017 | 2017 |
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Customer Support | CRM |
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2014 | 2014 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2013 | 2013 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Netsertive PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2013 | 2013 |
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Netsertive IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Netsertive CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Netsertive
Apps Being Evaluated by Netsertive Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||