AI Buyer Insights:

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

New Aim Data, Technology Stack, and Enterprise Applications
HCM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
EmploymentHero Legacy EmploymentHero Onboarding Onboarding HCM n/a 2025 2025
Recruiting HCM 2025 2025
AI Development
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Google Legacy Google Cloud AI Infrastructure AI infrastructure AI Development n/a 2024 2024
In 2024, New Aim deployed Google Cloud AI Infrastructure to consolidate its digital infrastructure and centralize AI and big data capabilities as part of an AI infrastructure initiative. The deployment began in March 2024 to streamline multiple cloud and on premise workloads into a single Google Cloud environment for the 400 employee professional services company serving Australian retailers. The scope explicitly covered New Aim’s proprietary platforms and its subsidiary Dropshipzone, supporting small challenger e tailers through major national brands. New Aim configured AimCore on BigQuery to structure and analyze data from product sourcing, end to end logistics, and warehousing, establishing a managed data foundation on Google Cloud AI Infrastructure. AirOxy.AI was developed out of AimCore to operationalize generative AI workflows, leveraging Vertex AI and selected models from the Model Garden to produce pricing insights, surface market trends, and optimize product listing images. The implementation emphasizes model selection, data preparation pipelines, and inference orchestration native to Google Cloud. All AirOxy.AI capabilities and underlying data reside on Google Cloud, with native integrations reducing prior compatibility and complexity when combining open source and proprietary systems. Operational coverage spans New Aim’s e commerce platforms, its Dropshipzone marketplace with more than 2,500 active retailers, and customer integrations that include national retailers such as Bunnings, Woolworths, Big W, and Baby Bunting. Data flows into BigQuery from sourcing, logistics, and warehousing services to feed real time analytics and model training workloads. Governance focused on centralizing cloud operations and building skills internally, with Google Cloud providing engineering support and education resources to upskill New Aim’s engineers and address local requirements across its international offices. New Aim implemented automated data optimization pipelines and layered security controls to prepare data for AI adoption and to reduce outage and threat risks. Internal processes were restructured around a single cohesive cloud environment and centralized AI infrastructure governance to simplify operations for a lean IT organization. New Aim reports reduced overall IT costs, strengthened cybersecurity, and an increase in service uptime from 97% to 99% following consolidation onto Google Cloud, and AirOxy.AI’s pilot launch in July 2024 has attracted strong industry demand. The Google Cloud AI Infrastructure now underpins productized AI capabilities delivered through AirOxy.AI and Dropshipzone, extending pricing and market insight functions to SME retailers.
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Google Legacy Google Workspace (Formerly Google G-Suite) Collaboration Collaboration n/a 2013 2013
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Customer Support CRM 2022 2022
ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
IT Service Management ITSM 2020 2020
PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Transactional Email PaaS 2022 2022
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2023 2023
Application Hosting and Computing Services IaaS 2020 2020
Application Hosting and Computing Services IaaS 2021 2021
Content Delivery Network IaaS 2022 2022
Content Delivery Network IaaS 2015 2015
IT Decision Makers and Key Stakeholders at New Aim
First Name Last Name Title Function Department Email Phone
No data found
Apps Being Evaluated by New Aim Executives
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD New Aim Technographics

New Aim is a Professional Services organization based in Australia, with around 400 employees and annual revenues of $220.0 million.

New Aim operates a diverse technology stack with applications such as EmploymentHero Onboarding, Google Cloud AI Infrastructure and Google Workspace (Formerly Google G-Suite), covering areas like Onboarding, AI infrastructure and Collaboration.

New Aim has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as EmploymentHero and Google.

New Aim recently adopted applications including EmploymentHero Onboarding in 2025, EmploymentHero SmartMatch in 2025 and Google Cloud AI Infrastructure in 2024, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of New Aim’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates New Aim’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete New Aim technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.