Nottingham, NG15 0HT,
United Kingdom
NoBlue Technographics
NoBlue Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by NoBlue and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 NoBlue employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
NoBlue has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2013, Zendesk Chat for Chatbots and Conversational AI in 2015, Microsoft 365 for Collaboration in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems NoBlue is running and its propensity to invest more and deepen its relationship with Oracle , Zendesk , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing NoBlue revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for NoBlue intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
NoBlue Tech Stack and Enterprise Applications
NoBlue ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2013 | 2013 |
In 2013, NoBlue implemented Oracle NetSuite ERP to standardize core financial operations. The implementation targeted the ERP Financial category and was scoped to support finance and accounting functions across the company, centralizing transactional accounting and financial reporting on a cloud SaaS architecture.
Configuration emphasized core financial modules including general ledger, accounts payable, accounts receivable, fixed assets and billing, with setup for period close and consolidated financial reporting workflows. Operational coverage included finance, accounting and client billing teams, and governance workstream activity focused on a standardized chart of accounts and centralized financial control processes to align accounting workflows with the new Oracle NetSuite ERP environment.
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NoBlue AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zendesk | Legacy | Zendesk Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2015 | 2015 |
In 2015, NoBlue implemented Zendesk Chat on its website. The deployment uses Zendesk Chat within the Chatbots and Conversational AI category to provide web-based real-time customer engagement for the company's professional services audience in the United Kingdom.
The implementation centers on a website chat widget and the Zendesk Chat agent console, enabling real-time messaging, chat transcript capture, and standardized response templates consistent with Chatbots and Conversational AI functionality. Configuration emphasis included visitor targeting on the corporate site and session-handling rules to route conversations to customer service staff.
Operational ownership resides with NoBlue's customer support and digital engagement functions, with governance focused on chat handling workflows, transcript retention, and agent availability during service hours. The rollout was executed as a site-integrated chat layer on the noblue.co.uk domain and is maintained as part of the company's customer support tooling.
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NoBlue Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, NoBlue implemented Microsoft 365 to support Collaboration across the organization. The deployment is referenced on NoBlue's public website, and the Microsoft 365 implementation is presented as the core collaboration platform for the UK based professional services firm that employs about 100 people and reports revenue of 10000000.
The Microsoft 365 implementation centers on standard Collaboration capabilities such as Exchange Online for email, SharePoint Online for document management, Microsoft Teams for synchronous collaboration, and OneDrive for Business for endpoint file sync and sharing. Tenant level administration, user provisioning and access control are implied as the governance focal points, with configuration oriented toward project delivery teams, internal communications, and knowledge management workflows. The solution positions Microsoft 365 as the primary Collaboration application supporting client engagement and internal operational functions.
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Online Meeting Scheduling | Collaboration |
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2021 | 2021 |
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NoBlue CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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CRM | CRM |
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2011 | 2011 |
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CRM | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2020 | 2020 |
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Customer Support | CRM |
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2021 | 2021 |
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Marketing Analytics, Lead Generation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2020 | 2020 |
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NoBlue IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at NoBlue
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by NoBlue Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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