Sydney, 2060, NSW,
Australia
oOh!media Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by oOh!media and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 865 oOh!media employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that oOh!media has purchased the following applications: Microsoft Dynamics 365 for Finance and Operations for ERP Financial in 2020, LiveHire ATS for Applicant Tracking System in 2023, Workplace by Facebook for Collaboration in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems oOh!media is running and its propensity to invest more and deepen its relationship with Microsoft , LiveHire , Ramco Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing oOh!media revenues, which have grown to $311.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for oOh!media intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics 365 for Finance and Operations | ERP Financial | ERP Financial Management | Professional Advantage | 2020 | 2020 |
In 2020, oOh!media implemented Microsoft Dynamics 365 for Finance and Operations as an ERP Financial platform, with Professional Advantage engaged to deliver the deployment. The implementation targeted enterprise finance and accounting functions to provide a unified financial management backbone across the group.
The deployment focused on core finance modules including general ledger, accounts receivable and collections, financial consolidation and period close automation, and leveraged Professional Advantage's Collections module originally developed for Microsoft Dynamics AX as part of the solution configuration. Microsoft Dynamics 365 for Finance and Operations was configured to support supply chain financial flows and automated consolidation workflows to accelerate month end and improve transactional control.
Operational coverage included the corporate finance function and consolidated group reporting across acquired business units and media asset portfolios, enabling automated preparation of consolidated group results and improved data navigation for finance users. Governance changes emphasized tighter input validation and checkpointing in accounting workflows to support faster error detection and support the rigors of a listed company reporting cadence.
Earlier usage of Microsoft Dynamics AX capabilities, cited by oOh!media, delivered measurable operational outcomes that informed the 2020 rollout, including a reduction in finance department headcount from eight to seven while the business recorded revenue growth of 55 percent, a doubling of media asset inventory, a 300 percent increase in transaction volume through accounting systems, a reduction in month end from six days to three days, automated consolidated reporting and improved data accuracy.
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| LiveHire | Legacy | LiveHire ATS | Applicant Tracking System | HCM | n/a | 2023 | 2023 |
In 2023 oOh!media implemented LiveHire ATS as its Applicant Tracking System to support corporate recruitment and careers site intake. LiveHire ATS is used on the oohmedia.com.au website to host job listings and collect candidate applications directly through the public careers pages. Deployment is web embedded on the corporate site and configured to capture applicant profiles and resumes into the LiveHire ATS database.
Configuration emphasizes standard Applicant Tracking System capabilities including job requisition publishing, applicant tracking, candidate profile management, interview workflow orchestration, and automated candidate communications. The integration footprint centers on the careers site connection which routes applicant data into LiveHire ATS for Talent Acquisition and HR use. Operational ownership and governance are aligned to recruiting and HR teams who manage user permissions, workflow stages, and screening rules within LiveHire ATS.
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Core HR | HCM |
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2022 | 2022 |
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Employee Self Service | HCM |
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2022 | 2022 |
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Payroll | HCM |
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2022 | 2022 |
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Performance and Goal Management | HCM |
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2021 | 2021 |
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Talent Sourcing | HCM |
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2016 | 2016 |
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Video Interviewing | HCM |
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2020 | 2020 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Workplace by Facebook | Collaboration | Collaboration | n/a | 2017 | 2017 |
In 2017, oOh!media implemented Workplace by Facebook as a Collaboration platform for internal communications. The deployment is surfaced on the corporate website, providing a web accessible entry point for employees to join the Workplace environment.
Workplace by Facebook was configured to leverage core Collaboration capabilities such as groups, real time chat, activity feed, and centralized file sharing to support cross functional communication. Administrative controls and user directory management were established to manage access and content moderation. The implementation emphasized social collaboration workflows, enabling topic based communities and operational announcements.
Operational scope covers corporate communications and employee engagement across oOh!media, aligning business functions including internal communications, HR communications, and operations. Integration is visible on the public website as an embedded access point to Workplace by Facebook, which serves as an access layer for employees to reach the collaboration tools. The architecture centers on Workplace by Facebook as the primary third party collaboration service, with web channels used to provision user access.
Governance included role based administration and content moderation to control feeds and groups, alongside account provisioning processes. Rollout used staged administrative onboarding paired with the website entry point to enroll employees into Workplace by Facebook.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Tag Management | CRM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2015 | 2015 |
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Transactional Email | PaaS |
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2016 | 2016 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2016 | 2016 |
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