OPTICA 2000
Carrer Barcelona, 106-110, Centro Comercial Girocentre,
Girona, 17003,
Spain
Girona, 17003,
Spain
34 972 24 36 16
Retail
OPTICA 2000 Technographics
OPTICA 2000 Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by OPTICA 2000 and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 340 OPTICA 2000 employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that OPTICA 2000 has purchased the following applications: SAP S/4 HANA for ERP Financial in 2018, Microsoft 365 for Collaboration in 2020, Adobe Commerce (ex Magento) for eCommerce in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems OPTICA 2000 is running and its propensity to invest more and deepen its relationship with SAP , Microsoft , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing OPTICA 2000 revenues, which have grown to $60.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for OPTICA 2000 intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
OPTICA 2000 Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | SAP ERP ECC 6.0 | SAP S/4 HANA | ERP Financial | ERP Financial Management | n/a | 2018 | 2019 |
In 2018, OPTICA 2000 implemented SAP S/4 HANA, replacing SAP ERP ECC 6.0, to establish a unified core ERP platform. The SAP S/4 HANA deployment served as the central ERP Financial backbone for the retailer, aligning financial accounting and controlling with retail operational processes.
The implementation included standard ERP Financial functional coverage such as general ledger, accounts payable, accounts receivable, and controlling, configured to support retail transaction flows and master data governance. SAP Extended Warehouse Management, EWM, was integrated with SAP S/4 HANA to provide warehouse orchestration, inbound and outbound fulfillment processing, and inventory visibility aligned with order-to-cash and procure-to-pay processes.
Integration architecture centered on a single S/4 HANA instance with EWM integration to standardize the digital supply chain and coordinate store and distribution center fulfillment workflows. The scope covered finance, supply chain, warehouse operations, and store fulfilment within OPTICA 2000s Spanish retail organization, enabling closer operational alignment between ERP Financial processes and warehouse execution.
Governance and process standardization focused on creating a harmonized digital supply chain solution optimized for omnichannel retail fulfilment, with configuration-driven warehouse rules and centralized financial master data controls. SAP S/4 HANA and SAP Extended Warehouse Management together provided the technical and process foundation for streamlined inventory management and unified fulfilment orchestration.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2020 | 2020 |
In 2020, OPTICA 2000 implemented Microsoft 365 as its Collaboration platform to consolidate communication across retail operations and corporate teams in Spain. The implementation surfaced Microsoft 365 on the company website to support web-facing corporate communications and to provide collaboration endpoints for staff interacting with web-based workflows.
The Microsoft 365 deployment centralized core collaboration capabilities including hosted email, team chat and meetings, cloud file storage and synchronization, and intranet-style content management. Microsoft 365 was configured with role-based access and shared team sites, and cloud-resident document libraries were used to streamline information flows between store personnel and head office.
Using Microsoft 365 on their website enabled cloud-managed intranet pages and mail endpoints to publish corporate messaging and engage staff through web channels. Operational coverage extended across OPTICA 2000 retail locations and the corporate office in Spain, supporting customer service, merchandising coordination, and back office collaboration.
Governance was administered through centralized Microsoft 365 administration with user provisioning, mailbox and team lifecycle controls, and collaboration policies to regulate external sharing and document retention. Microsoft 365 is the primary Collaboration application for OPTICA 2000, underpinning digital communication and document workflows across the organization.
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Commerce (ex Magento) | eCommerce | eCommerce | n/a | 2016 | 2016 |
In 2016 OPTICA 2000 deployed Adobe Commerce (ex Magento) to power its eCommerce storefront. The implementation positioned Adobe Commerce as the primary platform for online product catalog presentation and transactional sales for the retailer headquartered in Spain, supporting the company’s retail web channel alongside its broader commercial operations.
Configuration work concentrated on core Adobe Commerce modules including catalog management, product information and merchandising, shopping cart and checkout workflows, customer account management, content management for CMS-driven product and landing pages, and basic order management processes. The deployment included setup of pricing and promotional rules, tax and shipping configuration consistent with retail eCommerce practices, and storefront theming to align product presentation with OPTICA 2000 brand requirements.
Operational governance emphasized centralized administration within Adobe Commerce, role-based access for merchandising and operations teams, and stage-based content publishing for product lifecycle updates. OPTICA 2000 Adobe Commerce (ex Magento) eCommerce supports business functions including online merchandising, digital catalog management, customer self-service, and order processing, with system configuration scaled to the company’s mid-market retail profile.
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eCommerce | eCommerce |
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2023 | 2023 |
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SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Warehouse Management | SCM |
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2019 | 2019 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2017 | 2017 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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IT Decision Makers and Key Stakeholders at OPTICA 2000
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by OPTICA 2000 Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD OPTICA 2000 Technographics
OPTICA 2000 is a Retail organization based in Spain,
with around 340 employees and annual revenues of $60.0 million.
OPTICA 2000 operates a diverse technology stack with applications such as
SAP S/4 HANA, Microsoft 365 and Adobe Commerce (ex Magento),
covering areas like ERP Financial, Collaboration and eCommerce.
OPTICA 2000 has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP, Microsoft and Adobe Systems.
OPTICA 2000 recently adopted applications including
commercetools Commerce in 2023, Optimizely Intelligence Cloud in 2021 and Bloomreach Exponea Marketing Automation in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of OPTICA 2000’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates OPTICA 2000’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete OPTICA 2000 technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.