Stafford, 77477, TX,
United States
Optimal Technographics
Optimal Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Optimal and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 55 Optimal employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
Optimal has purchased the following applications: Microsoft Dynamics AX for ERP Financial in 2016, Microsoft 365 for Collaboration in 2016, Amazon SES for Transactional Email in 2012 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Optimal is running and its propensity to invest more and deepen its relationship with Microsoft , Google , Amazon Web Services (AWS) or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Optimal revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Optimal intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Optimal Tech Stack and Enterprise Applications
Optimal ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics AX | ERP Financial | ERP | n/a | 2016 | 2016 |
In 2016, Optimal deployed Microsoft Dynamics AX as its core ERP Financial application. The implementation targeted the finance organization of the Stafford, Texas distribution business, centering on Accounts Payable workflows that handle vouchers, invoice processing, vendor inquiries, check preparation, expense reimbursements, and monthly bank reconciliation.
The Microsoft Dynamics AX configuration emphasized Accounts Payable modules, cash and disbursement accounting, accounts reconciliation reporting, and voucher lifecycle automation. System configuration captured invoice approval routing and payment processing controls, and supported periodic close activities and accounts analysis used by finance staff to maintain reconciliation status for cash accounts.
Operational coverage remained focused on the corporate finance function and distribution accounting for the Stafford site, with day to day responsibilities flowing through AP clerks and finance managers. Integration points reflected the company context, including Microsoft Office interoperability for Excel based reporting and Outlook communications, and processes to import and reconcile bank statements for cash management.
Governance and process changes documented in the deployment included standardized invoice handling procedures, approval interfaces between procurement and finance, and documented month end close tasks tied to Microsoft Dynamics AX ledgers. The narrative reflects Optimal Microsoft Dynamics AX ERP Financial implementation directed at tightening accounts payable control and operationalizing AP responsibilities described in staff job functions.
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Optimal Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016 Optimal deployed Microsoft 365 as its primary Collaboration platform across the 55-employee distribution company. Microsoft 365 was positioned to support core business functions including communications, document management, and team coordination for operations and sales workflows.
The implementation leveraged Microsoft 365 components such as Outlook for email, SharePoint for intranet and document libraries, OneDrive for user file sync, and Teams for real-time chat and meetings. Configuration work centered on mailbox and site provisioning, SharePoint site taxonomy and permissions, document versioning and retention settings, and basic information architecture suited to a single-entity deployment.
Operational coverage extended across sales, operations, and administrative functions, and the Microsoft 365 footprint also supports content workflows surfaced on Optimal's website. Governance established centralized account administration and role based access controls with IT managing tenant configuration and user provisioning, and retention and sharing policies applied to support internal compliance and change control.
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Collaboration | Collaboration |
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2012 | 2012 |
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Optimal PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon SES | Transactional Email | PaaS | n/a | 2012 | 2012 |
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Optimal IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Optimal CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Optimal
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Apps Being Evaluated by Optimal Executives
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