Orange Polska
160 Aleje Jerozolimskie Steet,
Warsaw, 02-326,
Poland
Warsaw, 02-326,
Poland
48 22 527 2323
Communications
Orange Polska Technographics
Orange Polska Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Orange Polska and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10550 Orange Polska employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Orange Polska has purchased the following applications: Synerise for Analytics and BI in 2019, SAP Commerce Cloud (ex Hybris) for eCommerce in 2019, Genesys Cloud CX for Call Center in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Orange Polska is running and its propensity to invest more and deepen its relationship with Synerise , SAP , Genesys or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Orange Polska revenues, which have grown to $3.19 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Orange Polska intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Orange Polska Tech Stack and Enterprise Applications
Orange Polska Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Synerise | Legacy | Synerise | Analytics and BI | Analytics and BI | n/a | 2019 | 2019 |
In 2019, Orange Polska implemented Synerise on its website. The deployment targeted web instrumentation and visitor telemetry under the Analytics and BI category to support digital analytics and customer engagement workflows.
The Synerise implementation centered on event tracking, real-time analytics, segmentation, and dashboarding to provide marketing and customer experience teams with unified web behavioral data. Configuration work included page level tagging, event schema standardization, and report configuration, aligning the platform to typical Analytics and BI functional workflows such as cohort analysis and funnel measurement.
Operational scope was focused on Orange Polska's public website, with the implementation serving marketing, digital analytics, and product management functions. Governance activity emphasized standardized data capture and analytics workflow ownership to ensure consistent instrumentation and reporting across web properties.
Orange Polska using Synerise demonstrates a web-first Analytics and BI pattern, where the Synerise application is delivered to centralize web behavioral data for enterprise marketing and customer experience use cases.
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Orange Polska eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP Commerce Cloud (ex Hybris) | eCommerce | eCommerce | n/a | 2019 | 2019 |
In 2019, Orange Polska deployed SAP Commerce Cloud (ex Hybris) on its public website, establishing SAP Commerce Cloud as the centralized eCommerce platform for the company’s digital sales and marketing functions. Orange Polska SAP Commerce Cloud (ex Hybris) eCommerce supports online product presentation, customer checkout flows and transaction processing for retail and service offerings on the corporate web channel.
The implementation concentrates on core commerce modules including product content management, storefront accelerators, checkout and payments orchestration, and order management. It also leverages promotions and pricing engines, search and personalization capabilities, and web content management to coordinate campaign delivery and site merchandising within SAP Commerce Cloud (ex Hybris).
The solution is hosted in the cloud and is oriented around Orange Polska’s website, centralizing digital sales, marketing operations and customer self service on a single commerce stack. Operational governance focuses on unified catalog and pricing control, editorial workflows for web content, and coordination between digital marketing and customer service teams, with no third party implementation partners or specific integrations disclosed in the provided source.
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Orange Polska CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Genesys | Legacy | Genesys Cloud CX | Call Center | CRM | n/a | 2019 | 2019 |
In 2019 Orange Polska deployed Genesys Cloud CX to support Call Center operations, integrating the Genesys Customer Experience Platform with its public website. The deployment placed Genesys Cloud CX at the center of customer interaction management for Orange Polska, aligning the application with contact center and customer service functions.
The implementation focused on omnichannel routing and digital channel integration, using Genesys Cloud CX modules for web interaction handling, chat, voice interaction management, and reporting. Configuration work emphasized interaction routing rules, agent desktop configuration for web delivered sessions, and centralized performance dashboards to support contact center supervision.
Architecture and integrations centered on embedding the Genesys Customer Experience Platform into the Orange.pl website, using cloud delivered Genesys Cloud CX services and API based web integration to surface messaging and session handoff to agents. The approach relied on cloud hosted contact center components rather than on premise infrastructure, enabling web based customer engagement flows to move into the Genesys platform for handling and reporting.
Operationally the implementation covered customer service and contact center workflows, introducing centralized routing governance and standardized interaction handling processes. Governance included configuration controls for routing, monitoring and reporting workflows to support ongoing operations and platform stewardship.
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Call Center | CRM |
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2017 | 2017 |
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Customer Data Platform | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2018 | 2018 |
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Data Management Platform | CRM |
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2019 | 2019 |
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Orange Polska IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2002 | 2002 |
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IT Decision Makers and Key Stakeholders at Orange Polska
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Orange Polska Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Orange Polska IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Orange Polska digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Orange Polska Technographics
Orange Polska is a Communications organization based in Poland,
with around 10550 employees and annual revenues of $3.19 billion.
Orange Polska operates a diverse technology stack with applications such as
Synerise, SAP Commerce Cloud (ex Hybris) and Genesys Cloud CX,
covering areas like Analytics and BI, eCommerce and Call Center.
Orange Polska has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Synerise, SAP and Genesys.
Orange Polska recently adopted applications including
Insider Connect in 2020, Synerise in 2019 and SAP Commerce Cloud (ex Hybris) in 2019,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Orange Polska’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Orange Polska’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Orange Polska technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.