Chorley, PR7 2BE,
United Kingdom
Pexion Group Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Pexion Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 Pexion Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Pexion Group has purchased the following applications: Zoho SalesIQ for Chatbots and Conversational AI in 2018, Microsoft 365 for Collaboration in 2021, Mixpanel for Marketing Analytics in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Pexion Group is running and its propensity to invest more and deepen its relationship with Zoho Corp. , Microsoft , Mixpanel or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Pexion Group revenues, which have grown to $32.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Pexion Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoho Corp. | Legacy | Zoho SalesIQ | Chatbots and Conversational AI | AI-Powered Application | n/a | 2018 | 2018 |
In 2018 Pexion Group deployed Zoho SalesIQ on its website to add Chatbots and Conversational AI capabilities to its customer touchpoints. The implementation embedded the Zoho SalesIQ web widget across public site pages to provide real time visitor engagement and automated conversational entry points for inquiries and lead capture.
The configuration leveraged core Zoho SalesIQ capabilities including live chat, automated chatbots, visitor tracking, proactive chat triggers, and lead capture workflows. Zoho SalesIQ was set up to capture contact information and basic inquiry context, and to present chat sessions to on duty staff for follow up, aligning the application to standard conversation routing and canned response automation.
Operational ownership was assigned to commercial teams, with sales and customer support managing chat response and escalation processes, and marketing maintaining chat content and proactive messaging rules. The deployment positioned Zoho SalesIQ as Pexion Group Zoho SalesIQ Chatbots and Conversational AI supporting sales and customer service functions on the company website, providing a consistent digital engagement layer for web visitors.
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2021 | 2021 |
In 2021, Pexion Group implemented Microsoft 365 to deliver Collaboration capabilities across its United Kingdom manufacturing organization. The implementation is observable on the company website and aligns with a compact IT footprint for a 50-employee firm, positioning Microsoft 365 as the primary cloud collaboration suite for corporate communications and document sharing.
The Microsoft 365 deployment emphasizes cloud-hosted tenant services common to the Collaboration category, including Exchange Online for email, Microsoft Teams for real-time collaboration and meetings, and SharePoint Online for document libraries and intranet content. Configuration and operational scope focus on centralized user provisioning, role-based access to Teams and SharePoint sites, and external sharing controls to support engineering, operations, and administrative business functions. Governance appears centered on tenant-level administration and site-level information architecture to manage collaboration workflows and secure content access.
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Mixpanel | Legacy | Mixpanel | Marketing Analytics | CRM | n/a | 2020 | 2020 |
In 2020, Pexion Group implemented Mixpanel for Marketing Analytics on its website. The deployment centered on client side web instrumentation to capture event and session data, with Mixpanel configured for event tracking, funnel analysis, and cohort segmentation consistent with Marketing Analytics workflows. Mixpanel was used to build dashboards and reports that surface user flows and conversion events for stakeholders.
Implementation coverage was the public website and was scoped to support marketing and product decision making within the 50 person organization, with data consumption by marketing and web operations teams. Governance emphasis included an event taxonomy, standardized naming conventions, and dashboard ownership to maintain data quality and consistency. Pexion Group Mixpanel Marketing Analytics integration therefore links website-level instrumentation to marketing and product analytics workflows.
|
|
|
|
|
Marketing Analytics | CRM |
|
2020 | 2020 |
|
PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Apps Development | PaaS |
|
2015 | 2015 |
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2019 | 2019 |
|
CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Web Application Firewalls (WAF) | CyberSecurity |
|
2021 | 2021 |
|
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||