Phrase
Spalena 108/51,
Nove Mesto, 110 00,
Czech Republic
Nove Mesto, 110 00,
Czech Republic
420 221 490 441
Professional Services
Phrase Technographics
Phrase Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Phrase and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 300 Phrase employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Phrase has purchased the following applications: Chargebee for Subscription and Recurring Billing in 2022, Culture Amp for Employee Experience in 2022, Hubspot Live Chat for Chatbots and Conversational AI in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Phrase is running and its propensity to invest more and deepen its relationship with Chargebee , Culture Amp , Lano or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Phrase revenues, which have grown to $50.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Phrase intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Phrase Tech Stack and Enterprise Applications
Phrase ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Chargebee | Legacy | Chargebee | Subscription and Recurring Billing | ERP | n/a | 2022 | 2022 |
In 2022, Phrase deployed Chargebee to manage subscription billing surfaced on its public website. Chargebee serves as Phrase's Subscription and Recurring Billing platform, centralizing customer subscription lifecycle, billing orchestration, and checkout workflows for the company’s customer-facing services.
Implementation is focused on website integration to instrument subscription checkout, hosted billing pages, recurring invoicing, automated payment collection, plan management, and customer self service billing portals. Operational coverage centers on the website billing lifecycle and implicates finance and revenue operations for plan configuration, invoicing, and collections workflow alignment. Governance work concentrated on centralizing subscription configuration and standardizing subscription lifecycle processes within Chargebee, with the Chargebee deployment visible on Phrase’s website as the Subscription and Recurring Billing solution used to process subscriber sign ups and recurring charges.
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Phrase HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Culture Amp | Legacy | Culture Amp | Employee Experience | HCM | n/a | 2022 | 2022 |
In 2022, Phrase implemented Culture Amp as its Employee Experience platform. Phrase deployed Culture Amp on a dedicated subdomain, phrase.eu.cultureamp.com, and is using Culture Amp on their website to centralize employee feedback and engagement access.
The deployment of Culture Amp at Phrase emphasizes standard Employee Experience capabilities, including employee engagement surveys, performance review workflows, goal tracking, and people analytics. Culture Amp was configured with survey templates, recurring cadence settings, and role based admin controls to support continuous feedback and structured performance cycles.
Operational responsibility is centered in Phrase People Operations and HR functions, with the implementation scoped to the companys workforce in the Czech Republic across core professional services teams. The implementation uses the Culture Amp web portal as the primary user interface for employees and managers.
Governance around Culture Amp includes delegated administrator roles, survey governance to control cadence and question sets, and configuration of reporting access for people leaders. The rollout narrative indicates an emphasis on embedding Culture Amp into existing people processes through configuration and admin governance rather than bespoke integrations.
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Payroll | HCM |
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2023 | 2023 |
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Recruiting, Applicant Tracking System | HCM |
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2021 | 2021 |
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Phrase AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2019 | 2019 |
In 2019, Phrase deployed Hubspot Live Chat as its Chatbots and Conversational AI solution on the corporate website. The implementation established Hubspot Live Chat as the front-line conversational interface for inbound visitor engagement, focused on capturing sales leads and handling customer support inquiries through on-site interactions.
The deployment used the HubSpot Live Chat embedded widget configured with proactive welcome messages, canned responses, automated routing rules, and a centralized conversation inbox for agent handling. Phrase configured chat-driven contact capture and conversation tagging to standardize data collection and to support follow up by customer-facing teams, reflecting typical Chatbots and Conversational AI functional workflows.
Operational ownership was structured around sales and customer support teams, with conversation triage and escalation workflows to ensure handoff from automated responses to live agents. Governance emphasized message templates, response SLAs, and conversation categorization to maintain consistent handling of inbound web chats while keeping all conversation records within the HubSpot conversation environment.
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Phrase Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2022 | 2022 |
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Collaboration | Collaboration |
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2019 | 2019 |
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Phrase Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Signing | Content Management |
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2022 | 2022 |
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Phrase CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Account Based Marketing | CRM |
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2023 | 2023 |
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Customer Experience | CRM |
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2019 | 2019 |
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Customer Support | CRM |
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2021 | 2021 |
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Customer Support | CRM |
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2019 | 2019 |
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Customer Support | CRM |
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2022 | 2022 |
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Data Management Platform | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2020 | 2020 |
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Phrase ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Incident Management | ITSM |
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2019 | 2019 |
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IT Service Management | ITSM |
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2022 | 2022 |
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Phrase TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2022 | 2022 |
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Governance, Risk and Compliance | TRM |
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2022 | 2022 |
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Phrase PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2022 | 2022 |
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Transactional Email | PaaS |
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2020 | 2020 |
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Phrase IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Phrase
| First Name | Last Name | Title | Function | Department | Phone | |
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Customer Success Manager Lead EMEA | Manager | Customer Service | |
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Customer Success Manager | Manager | Customer Service | |
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CRM & Sales Process Manager | Manager | IT | |
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Customer Success Manager | Manager | Customer Service | |
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Apps Being Evaluated by Phrase Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Phrase IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Phrase digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Phrase Technographics
Phrase is a Professional Services organization based in Czech Republic,
with around 300 employees and annual revenues of $50.0 million.
Phrase operates a diverse technology stack with applications such as
Chargebee, Culture Amp and Hubspot Live Chat,
covering areas like Subscription and Recurring Billing, Employee Experience and Chatbots and Conversational AI.
Phrase has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Chargebee, Culture Amp and HubSpot.
Phrase recently adopted applications including
Lano Platform in 2023, Zoominfo Platform in 2023 and Chargebee in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Phrase’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Phrase’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Phrase technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.