Prada S.p.A.
Prada S.p.A. Technographics
Prada S.p.A. Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Prada S.p.A. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 12858 Prada S.p.A. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Prada S.p.A. has purchased the following applications: Oracle Retail Xstore Point-of-Service for Point Of Sale in 2019, Zoom for Audio Video and Web Conferencing in 2020, Adobe Experience Manager for Digital Asset Management in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Prada S.p.A. is running and its propensity to invest more and deepen its relationship with Oracle , Zoom Video Communications , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Prada S.p.A. revenues, which have grown to $3.89 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Prada S.p.A. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Prada S.p.A. Tech Stack and Enterprise Applications
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Retail Xstore Point-of-Service | Point Of Sale | ERP Services and Operations | n/a | 2019 | 2019 |
In 2019 Prada S.p.A. adopted Oracle Retail Xstore Point-of-Service as part of a broader Oracle Retail Cloud Services initiative to strengthen point of sale capabilities and store operations. The Oracle Retail Xstore Point-of-Service deployment supports the Point Of Sale function and is positioned alongside Oracle Retail Cloud Services Merchandise Financial Planning, Assortment, and Item Planning, and Oracle Retail Customer Engagement Cloud Service to better-inform business decisions and provide a unique customer experience across the Prada Group network of 634 stores.
The implementation implemented cloud-based Oracle Retail Cloud Services and Oracle Retail Xstore Point-of-Service to centralize merchandising workflows and retail execution. Functional modules explicitly included Merchandise Financial Planning, Assortment, and Item Planning covering sales and forecasts, performance analysis, margin management, open to buy, inventory management, supply chain planning, and inventory allocation, together with Oracle Retail Customer Engagement Cloud Service for personalized shopping interactions. Operational scope spanned merchandising, store operations, and customer engagement across Prada S.p.A.'s retail footprint, and the configuration emphasized integrated retail planning and point of sale orchestration to inform company-wide retail processes.
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Retail Management | ERP Services and Operations |
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2019 | 2019 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoom Video Communications | Legacy | Zoom | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020, Prada S.p.A. implemented Zoom as its Audio Video and Web Conferencing solution. The deployment prioritized embedding real-time video and conferencing capabilities into Prada digital touchpoints to support synchronous meetings and public-facing live sessions.
Zoom was configured to deliver core Audio Video and Web Conferencing functionality, including scheduled and ad hoc video meetings, webinar-style broadcasts, participant management and screen sharing, aligned with category-standard conferencing workflows. The Zoom application was used to enable both one-to-many event broadcasts and smaller interactive sessions, reflecting typical conferencing module use for customer and stakeholder engagement.
Prada uses Zoom on their website, surfacing live sessions and virtual events directly through the corporate web presence to external audiences. This implementation links web-hosted meeting and broadcast capabilities to Prada’s customer engagement channels, positioning the solution for marketing, communications and client-facing experiences.
Operational governance was organized around centralized account administration and meeting policy controls to manage public-facing sessions and participant access. Administration and rollout were handled within Prada S.p.A.’s digital and communications organization, with Zoom serving as the primary Audio Video and Web Conferencing platform for web-embedded live interactions.
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Collaboration | Collaboration |
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2015 | 2015 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Experience Manager | Digital Asset Management | Content Management | n/a | 2018 | 2018 |
In 2018, Prada S.p.A. implemented Adobe Experience Manager as its Digital Asset Management solution on its website. Adobe Experience Manager was provisioned to centralize the brand's rich media and product imagery used across prada.com and associated web experiences.
The deployment emphasized core Digital Asset Management capabilities, including a centralized asset repository, metadata taxonomy and search, version control, and automated rendition generation for web delivery, together with rights and usage tracking. Configuration covered asset ingestion workflows, tagging and classification, and asset lifecycle management including archival and version governance.
Operational integration focused on web content delivery and authoring workflows, where Adobe Experience Manager supplies optimized assets to site templates and content editors. Governance was organized around content approval workflows and standardized metadata schemas to enforce consistency across digital experience and marketing teams.
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Digital Asset Management | Content Management |
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2019 | 2020 |
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Digital Signing | Content Management |
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2020 | 2020 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce Fraud Protection | eCommerce |
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2017 | 2017 |
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eCommerce | eCommerce |
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2019 | 2023 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Call Center | CRM |
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2018 | 2018 |
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Customer Engagement | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2011 | 2011 |
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Tag Management | CRM |
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2020 | 2020 |
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EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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EPM | EPM |
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2019 | 2019 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Cloud Storage | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Professional Services
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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EOR (Employer of Record) | Professional Services |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Prada S.p.A.
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Prada S.p.A. Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Prada S.p.A. IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Prada S.p.A. digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Prada S.p.A. Technographics
Prada S.p.A. is a Retail organization based in Italy,
with around 12858 employees and annual revenues of $3.89 billion.
Prada S.p.A. operates a diverse technology stack with applications such as
Oracle Retail Xstore Point-of-Service, Zoom and Adobe Experience Manager,
covering areas like Point Of Sale, Audio Video and Web Conferencing and Digital Asset Management.
Prada S.p.A. has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Zoom Video Communications and Adobe Systems.
Prada S.p.A. recently adopted applications including
Serviap Global EOR (Employer of Record) in 2022, Zoom in 2020 and Adobe Acrobat Sign (formerly EchoSign, eSign & Adobe Sign) in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Prada S.p.A.’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Prada S.p.A.’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Prada S.p.A. technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.