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● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

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● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Michelin, an e2open customer evaluated Oracle Transportation Management

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Privalia Brazil
Location
Av Prof Alceu Maynard de Araújo, 698,
São Paulo, 04726-160,
Brazil
Website
https://www.privalia.com.br/
Phone
55 11 3500-4724
Artw industry
Retail
Employee
Revenue

Privalia Brazil Technographics

Privalia Brazil Technographics, Software Purchases, AI and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Privalia Brazil and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 450 Privalia Brazil employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Privalia Brazil has purchased the following applications: Akiva Data Analytics for Analytics and BI in 2012, Workplace by Facebook for Collaboration in 2018, Akiva CRM Front End for CRM in 2012 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Privalia Brazil is running and its propensity to invest more and deepen its relationship with Akiva Software , Facebook , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Privalia Brazil revenues, which have grown to $245.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Privalia Brazil intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Privalia Brazil Tech Stack and Enterprise Applications

Analytics and BI
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Akiva Software Legacy Akiva Data Analytics Analytics and BI Analytics and BI n/a 2012 2012
In 2012, Privalia Brazil implemented Akiva Data Analytics in the Analytics and BI category to modernize its customer service contact center. The deployment leveraged Akiva's XCall platform to centralize management of telephone-based customer interactions for the Brazil operation serving approximately 4.5 million members. Configuration emphasized modules for interactive voice response IVR, call recording, and operational reporting, with analytics and reporting capabilities used to dimension the operation and track performance. Akiva Data Analytics delivered operational dashboards and scheduled reporting for contact center supervisors, providing call-level visibility, trend analysis, and workforce planning inputs consistent with Analytics and BI functional workflows. Operational scope covered Privalia's customer service and contact center functions in Brazil, impacting customer care and contact center operations. The implementation improved IVR, call recording and operational reporting which helped maintain service levels for about 4.5 million members. Governance concentrated on centralized reporting and management instrumentation to support performance tracking and staffing decisions.
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Facebook Legacy Workplace by Facebook Collaboration Collaboration n/a 2018 2018
Collaboration Collaboration 2024 2024
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Akiva Software Legacy Akiva CRM Front End CRM CRM n/a 2012 2012
In 2012, Privalia Brazil implemented Akiva CRM Front End to support its internal call center SAC and improve telephone service for its membership base. The deployment used Akiva Software's XCall platform and added IVR, call recording, and managerial dashboards into the CRM and contact-center stack. Functional configuration included IVR flow design, session recording capture, and dashboarding for supervisor monitoring and reporting. Integrations were focused on the CRM and contact-center stack, instrumenting call routing and supervisor interfaces across Privalia Brazil's SAC operations, with operational scope concentrated in Brazil and the customer service business function. Governance work emphasized contact-center process changes, including recording retention policies, escalation workflows, and dashboard-driven operational review cycles. The Akiva CRM Front End implementation was credited with measurable operational performance gains in Brazil. Apps Category:
Customer Experience CRM 2012 2012
Digital Advertising Platform CRM 2018 2018
Digital Advertising Platform CRM 2018 2018
Interactive Voice Response (IVR) CRM 2012 2012
Interactive Voice Response (IVR) CRM 2012 2012
Marketing Analytics CRM 2017 2017
Tag Management CRM 2017 2017
Tag Management CRM 2017 2017
ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Performance Management ITSM 2017 2017
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2019 2019
Content Delivery Network IaaS 2017 2017
Content Delivery Network IaaS 2017 2017
Content Delivery Network IaaS 2021 2021
Content Delivery Network IaaS 2025 2025
CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Secure Sockets Layer (SSL) CyberSecurity 2020 2020

IT Decision Makers and Key Stakeholders at Privalia Brazil

First Name Last Name Title Function Department Email Phone
No data found
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Apps Being Evaluated by Privalia Brazil Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Privalia Brazil IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Privalia Brazil digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Privalia Brazil Technographics
Privalia Brazil is a Retail organization based in Brazil, with around 450 employees and annual revenues of $245.0 million.
Privalia Brazil operates a diverse technology stack with applications such as Akiva Data Analytics, Workplace by Facebook and Akiva CRM Front End, covering areas like Analytics and BI, Collaboration and CRM.
Privalia Brazil has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Akiva Software and Facebook.
Privalia Brazil recently adopted applications including Cloudflare CDN in 2025, Google Workspace (Formerly Google G-Suite) in 2024 and Uplynk CDN (ex Edgio CDN) in 2021, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Privalia Brazil’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Privalia Brazil’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Privalia Brazil technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.