Rapid Platforms
London Rd,
Bishops Stortford, CM23 4AU,
United Kingdom
Bishops Stortford, CM23 4AU,
United Kingdom
44 127-950-1501
Professional Services
Rapid Platforms Technographics
Rapid Platforms Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Rapid Platforms and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20 Rapid Platforms employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Rapid Platforms has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2008, GoSquared for Customer Analytics in 2021, Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Rapid Platforms is running and its propensity to invest more and deepen its relationship with Oracle , Go Squared , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Rapid Platforms revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Rapid Platforms intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Rapid Platforms Tech Stack and Enterprise Applications
Rapid Platforms ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2008 | 2008 |
In 2008, Rapid Platforms implemented Oracle NetSuite ERP as its primary accounting and finance system. Oracle NetSuite ERP was deployed to address ERP Financial requirements across the company, consolidating accounting, billing and asset accounting for sales, hire and training revenue streams. Rapid Platforms is a UK based provider of access platforms and hoisting equipment with approximately 20 employees, and the implementation targeted centralizing transactional finance for its commercial operations.
The deployment focused on core financial modules including general ledger, accounts payable, accounts receivable, billing and fixed asset management, configured to support rental billing cycles and equipment lifecycle accounting. Standard financial workflows such as invoice generation, cash receipts, supplier payment runs and month end close were implemented, together with role based access controls for finance staff.
Operational coverage included finance, sales and operations teams at the Bishop's Stortford site and associated service teams. Within NetSuite the financial records were integrated with rental and inventory records to maintain equipment asset status and to link hire agreements to billing and revenue recognition processes.
Governance centered on a single chart of accounts, standardized billing and credit controls, and a user permission matrix to separate duties within finance. Training and documented processes were established to align daily operations with ERP Financial workflows and to support recurring month end and billing cycles.
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Rapid Platforms CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Go Squared | Legacy | GoSquared | Customer Analytics | CRM | n/a | 2021 | 2021 |
In 2021, Rapid Platforms implemented GoSquared on their website as their Customer Analytics solution. The deployment focuses on web-level instrumentation, with GoSquared providing real-time visitor monitoring, event capture, and dashboarding to surface user behavior across the corporate site, and GoSquared is used to deliver live analytics to marketing and site operations teams.
Configuration and operational ownership is kept lightweight and typically falls to marketing and product functions within the 20-employee Professional Services firm, aligning event taxonomy, page-level tracking, and funnel monitoring with commercial workflows. Functional capabilities in use reflect standard Customer Analytics constructs, including real-time visitor monitoring, event tracking, segmentation, and conversion funnel visualization, with dashboards configured for day-to-day website performance and user behavior analysis.
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Customer Experience | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Rapid Platforms IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Azure Cloud Services | Application Hosting and Computing Services | IaaS | n/a | 2018 | 2018 |
In 2018 Rapid Platforms implemented Microsoft Azure Cloud Services to host its public website and developer-facing infrastructure. The deployment positions Microsoft Azure Cloud Services as the primary Application Hosting and Computing Services for the company, aligning web presence and application runtime with cloud-hosted compute and storage.
The implementation configures cloud compute for web application workloads, object storage for static assets and media, and edge content delivery capabilities to support site performance. Standard platform capabilities such as TLS termination, autoscaling for traffic variability, and platform-level monitoring are used to manage availability and operational health. Continuous deployment and versioned application packages are managed through cloud deployment workflows to streamline releases to the live site.
Operational coverage focuses on the company website and associated development pipelines, serving Rapid Platforms workflows within the United Kingdom. Governance and operational ownership are maintained by the internal engineering team, with cloud access controls and production deployment processes defining change management and release governance. Microsoft Azure Cloud Services is referenced throughout the environment as the Application Hosting and Computing Services provider for web and compute functions.
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Rapid Platforms
| First Name | Last Name | Title | Function | Department | Phone | |
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Managing Director | Director | Finance | |
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GM | CXO | Finance | |
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Director | Director | Finance | |
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Apps Being Evaluated by Rapid Platforms Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Rapid Platforms IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Rapid Platforms digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Rapid Platforms Technographics
Rapid Platforms is a Professional Services organization based in United Kingdom,
with around 20 employees and annual revenues of $2.0 million.
Rapid Platforms operates a diverse technology stack with applications such as
Oracle NetSuite ERP, GoSquared and Microsoft Azure Cloud Services,
covering areas like ERP Financial, Customer Analytics and Application Hosting and Computing Services.
Rapid Platforms has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Go Squared and Microsoft.
Rapid Platforms recently adopted applications including
GoSquared in 2021, Hotjar in 2021 and Amazon CloudFront in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Rapid Platforms’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Rapid Platforms’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Rapid Platforms technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.