Cambridge, CB2 1LQ,
United Kingdom
RealVNC Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by RealVNC and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 102 RealVNC employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that RealVNC has purchased the following applications: Slack Connect for Collaboration in 2022, VWO Platform for Customer Experience in 2024, Atlassian Jira Service Desk for IT Service Management in 2023 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems RealVNC is running and its propensity to invest more and deepen its relationship with Salesforce , VWO , Zendesk or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing RealVNC revenues, which have grown to $11.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for RealVNC intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Slack Connect | Collaboration | Collaboration | n/a | 2022 | 2022 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| VWO | Legacy | VWO Platform | Customer Experience | CRM | n/a | 2024 | 2024 |
In 2024, RealVNC integrated the VWO Platform to improve Customer Experience for its marketing and CX operations in the United Kingdom. The engagement centered on behavior-driven on-page personalization and intent signal enrichment to address conversion and lead-generation objectives for self-serve and commercial funnels. The VWO Platform was used as the core personalization and experimentation layer for on-site experiences and campaign activation.
Implementation focused on VWO Personalize and on-page personalization capabilities, with configuration of real-time segmentation, targeting rules, and campaign variants tied to behavioral signals. Lift AI intent signals were mapped into VWO decisioning to trigger personalized content and variant allocation, enabling behavior-based personalisation workflows and experiment gating. The configuration emphasized real-time rule evaluation and modular content variants to accelerate iterative A B testing and personalization across landing pages and product flows.
Integration architecture routed Lift AI intent outputs into the VWO Platform decisioning layer to drive front-end content swaps and tracking events, keeping data flows narrowly scoped to marketing and CX touchpoints in the UK. Governance was organized around marketing and CX teams who codified personalization rules, experiment approval, and campaign rollout processes to maintain control of variant exposure and messaging. Outcomes recorded in the partner case study included approximately 10 percent increase in self-serve revenue and large click through rate uplifts, addressing stated conversion and lead-generation goals.
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Customer Support | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2023 | 2023 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2024 | 2024 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2016 | 2016 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Atlassian | Legacy | Atlassian Jira Service Desk | IT Service Management | ITSM | n/a | 2023 | 2023 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Governance, Risk and Compliance | TRM |
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2023 | 2023 |
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Governance, Risk and Compliance | TRM |
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2023 | 2023 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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